Social Media Manager

We are looking for a creative, energetic, and highly motivated Social Media Manager to manage and grow the digital presence of Yousuf Saeed Lootah Robotics.

The successful candidate will work closely with our robotics and management teams to create engaging content around our robots, demonstrations, events, customer projects, exhibitions, and new technologies.

This is a highly creative and customer-facing position. The candidate should be confident communicating with people, participating in events and demonstrations, and appearing in social media content when required.

Responsibilities

• Manage the company's social media platforms, including Instagram, LinkedIn, TikTok, YouTube, and other relevant channels.
• Develop monthly and weekly social media content calendars.
• Create engaging posts, Reels, short-form videos, stories, and promotional content.
• Develop creative content featuring humanoid, quadruped, service, cleaning, and industrial robots.
• Coordinate and participate in photo and video shoots.
• Appear in video content and robot demonstrations when required.
• Cover exhibitions, events, customer demonstrations, company visits, and product launches.
• Write engaging captions and marketing content.
• Develop ideas for viral and trend-based robotics content.
• Work with the technical team to understand robotic products and convert technical information into engaging content.
• Maintain consistent branding across all social media channels.
• Monitor comments, messages, and enquiries received through social media.
• Support lead-generation campaigns through digital channels.
• Coordinate with photographers, videographers, designers, and external agencies when required.
• Monitor competitors and international robotics companies for content trends.
• Track social media performance, including followers, engagement, reach, leads, and conversions.
• Prepare monthly social media performance reports.
• Support paid social media advertising campaigns where required.

Requirements

• Previous experience in social media management, digital marketing, content creation, or a related role.
• Strong understanding of Instagram, LinkedIn, TikTok, Reels, Stories, and short-form video.
• Good content creation and storytelling skills.
• Comfortable appearing in front of the camera when required.
• Strong communication and interpersonal skills.
• Professional appearance and presentation.
• Creative, energetic, confident, and outgoing personality.
• Basic photo and video editing skills.
• Experience using tools such as Canva, CapCut, Adobe tools, or similar platforms is preferred.
• Strong English communication skills.
• Arabic communication skills are an advantage.
• Ability to organize multiple shoots, events, campaigns, and activities.
• Interest in robotics, AI, technology, and innovation.
• Ability and willingness to quickly learn about different robot models and technologies.

Work Location: In person