Social Media Coordinator
Social Media Coordinator (Independent Contractor)
About The Pearl
The Pearl is a premier private event venue in San Francisco's Dogpatch neighborhood. Known for its modern design, rooftop garden, and immersive art installations, The Pearl hosts everything from corporate gatherings and weddings to galas and creative productions. Our team is dedicated to delivering exceptional experiences, blending hospitality, creativity, and seamless event execution.
About the Role
We are seeking a Social Media Coordinator (independent contractor) to run The Pearl's Instagram, TikTok, and Pinterest. We set the goals and brand direction; you deliver the content.
Responsibilities
Platform management and strategy
- 2 posts per week on each of Instagram, TikTok, and Pinterest, scheduled via Later.com.
- Build and maintain a rolling content calendar aligned to seasonal marketing campaigns and booking windows.
- Plan content in advance so channels stay active during high-volume event periods.
Community management and engagement
- Respond to comments and direct messages in a timely, on-brand way, routing event inquiries to the sales team.
- Engage proactively with vendors, planners, and partners in the San Francisco events community.
- Monitor tags, mentions, and reviews, and flag anything that needs a response from leadership.
Reporting
- Short monthly recap: what performed, ideas to grow.
Content capture and production
- Capture photo and short-form video on-site during select events to showcase the venue, atmosphere, and guest experience.
- Edit and prepare content for publication with a polished, on-brand finish. Real photography and video — not AI-generated visuals.
- Collaborate with the marketing team on fresh content ideas and campaign concepts.
- Monitor platform trends and recommend new formats or approaches to test.
Requirements
- Demonstrated experience managing social accounts with measurable results — please share the accounts you've run and what you grew. Links required.
- Comfortable with native platform analytics and able to explain what the numbers mean, not just report them.
- Strong familiarity with Instagram, Pinterest and TikTok best practices, including current format and algorithm behavior.
- Working proficiency in photo and video editing (Adobe Creative Suite, Canva, CapCut, or similar). Portfolio of work you shot and edited yourself required.
- Excellent organizational skills and the ability to plan and schedule content well in advance.
- Able to shoot on-site in San Francisco.
- Passion for hospitality, events, and creative storytelling.
- Established freelancer with other clients.
Job Type: Contract (1099)
Ability to Commute: San Francisco, CA 94107
Pay: $2,000.00 per month
Benefits:
- Flexible schedule
Location:
- San Francisco, CA 94107 (Preferred)
Ability to Commute:
- San Francisco, CA 94107 (Required)
Work Location: Hybrid remote in San Francisco, CA 94107
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