Senior Product Manager – Customer Data Platform (Adobe AEP)

The MarTech Product Manager – AEP serves as the strategic and technical owner of Adobe Experience Platform (AEP) within the MarTech ecosystem. This role will lead the end-to-end management of AEP, including schema planning, audience segmentation, data readiness, personalization enablement, and international sandbox rollout. With a focus on scalability, governance, and business alignment, this role ensures AEP is configured to support high-impact customer engagement use cases across the organization, international markets, as well as across partners.

Responsibilities Key Role and Responsibilities:

• Own the Adobe Experience Platform (AEP) roadmap, backlog, and delivery cycles across the organization, international markets, and partners.
• Lead schema planning and evolution in collaboration with Data & Analytics and downstream marketing activation teams.
• Define and manage scalable segment strategies to support personalization, measurement, and campaign activation.
• Ensure effective enablement and rollout of international AEP sandboxes and localization support for schema and segmentation.
• Partner with Marketing Ops, Customer Journey teams, and partners to translate business requirements into platform use cases.
• Collaborate with AJO and CJA product managers to ensure audience readiness and platform alignment across the stack.
• Work with Data Engineering to ensure proper data ingestion, data quality, and identity stitching within AEP.
• Define governance models for segment naming, consent tracking, and sandbox management.
• Facilitate user feedback loops, and documentation for both business and technical stakeholders.
• Monitor platform performance, usage metrics, and help drive adoption across business units and international markets.

Qualifications Requirements:

• 7+ years of experience in product management, MarTech, or data platforms.
• 3+ years working directly with Adobe Experience Platform (AEP) or equivalent CDP.
• Experience managing platform roadmaps, requirements intake, and backlog grooming.
• Strong understanding of customer segmentation, personalization, and activation workflows.
• Proven experience launching global or multi-regional marketing technology platforms.
• Excellent communication and collaboration skills with both technical and business stakeholders.
• Bachelors degree in marketing, business, technology, or a related field

Preferred Qualifications:

• Hands-on experience with AEP schema design and segment building.
• Familiarity with Adobe Journey Optimizer (AJO) and Customer Journey Analytics (CJA).
• Understanding of data privacy and consent management frameworks.
• Experience working in a federated or matrixed enterprise environment.
• Adobe certifications in AEP, AJO, or related technologies are a plus.

Originally posted on Himalayas