Sales Manager

Sales Manager – B2B Office & Metal Furniture

Company: METAFURN INTERNATIONAL FZCO Location: Dubai, UAE Employment Type: Full-time | On-site

About METAFURN!

METAFURN INTERNATIONAL FZCO is a UAE-based manufacturer specializing in sheet metal office furniture and storage solutions , including file cabinets, lockers, cupboards, pedestals, and related products.

We provide durable, functional and cost-effective furniture solutions for commercial, corporate, institutional and project requirements . With a focus on manufacturing quality, competitive pricing, customization and reliable project quantities, METAFURN is expanding its presence across the UAE, GCC and international markets.

Role Overview:

We are looking for an experienced and results-driven Sales Manager to lead sales growth and business development for METAFURN’s office and metal furniture portfolio.

The ideal candidate will have a strong B2B sales background , preferably within office furniture, commercial furniture, industrial products, fit-out, contracting, procurement or related sectors.

The Sales Manager will be responsible for generating new business, developing key accounts, building dealer/distributor relationships, managing project opportunities and achieving agreed sales targets.

This is a hands-on sales role requiring regular client visits, prospecting, follow-ups, negotiations and active involvement throughout the sales cycle.

Key Responsibilities:

1. Business Development & New Sales:

• Identify and develop new B2B customers and business opportunities.
• Generate leads through direct prospecting, networking, referrals, market research and industry contacts.
• Develop relationships with corporates, offices, contractors, interior fit-out companies, consultants, architects, dealers, distributors, facility management companies and procurement companies .
• Identify and pursue project-based sales opportunities.
• Develop dealer and distribution opportunities within the UAE and GCC.
• Conduct regular customer and prospect visits.

1. Sales Management:

• Manage the complete sales cycle from lead generation to quotation, negotiation, order confirmation and after-sales follow-up.
• Prepare and present quotations, commercial proposals and product information.
• Negotiate pricing and commercial terms within approved company guidelines.
• Follow up consistently on quotations, inquiries and pending orders.
• Maintain and develop long-term customer relationships.
• Identify opportunities for repeat business and account expansion.

1. Market & Project Development:

• Monitor market trends, competitor activities and customer requirements.
• Identify sectors and accounts with strong potential for METAFURN products.
• Develop a pipeline of upcoming projects and business opportunities.
• Build relationships with key decision-makers and influencers.
• Represent METAFURN at client meetings, exhibitions, networking events and relevant industry events.

1. Sales Planning & Reporting:

• Develop and execute monthly and quarterly sales plans.
• Achieve agreed sales revenue and business-development targets.
• Maintain an accurate sales pipeline and sales forecast.
• Track leads, quotations, conversions, orders and customer activity through CRM or company reporting systems.
• Provide regular sales reports and market feedback to management.
• Analyze sales performance and recommend actions to improve results.

1. Internal Coordination:

• Coordinate with production, procurement, inventory, logistics and customer service teams to ensure smooth order execution.
• Communicate customer requirements clearly to internal teams.
• Monitor delivery commitments and proactively communicate any issues to customers.
• Ensure quotations, purchase orders, contracts and other sales documentation are accurate and complete.

1. Team Leadership:

• Set sales objectives and monitor team performance where applicable.
• Mentor and support sales team members.
• Conduct regular pipeline and performance reviews.
• Encourage a proactive, target-driven sales culture.

Key Performance Indicators (KPIs):

The successful candidate will be measured on:

• Monthly and annual sales revenue
• New customer acquisition
• Gross margin / profitability
• Number and value of qualified opportunities generated
• Quotation-to-order conversion rate
• Dealer/distributor development
• Project sales generated
• Customer retention and repeat business
• Sales pipeline value and accuracy
• Achievement of agreed sales targets

Required Qualifications & Experience:

• Proven experience in B2B sales and business development with a demonstrated record of achieving sales targets.
• Experience in office furniture, metal furniture, commercial furniture, industrial products, fit-out, contracting, construction or a related industry is preferred.
• Strong experience in new customer acquisition and lead generation .
• Proven ability to manage the complete sales cycle from prospecting through closing.
• Strong client relationship management, negotiation and closing skills.
• Experience dealing with corporates, contractors, fit-out companies, dealers, distributors, consultants or procurement teams is an advantage.
• Good understanding of sales planning, forecasting and pipeline management.
• Experience using CRM systems and sales reporting tools.
• Ability to understand technical product specifications and communicate product benefits effectively.
• Excellent English communication, presentation and negotiation skills.
• Additional languages relevant to the UAE/GCC market are an advantage.
• Previous UAE or GCC B2B sales experience is strongly preferred.
• Willingness to conduct frequent client visits within Dubai, the UAE and GCC as required.
• Strong organizational skills, commercial awareness and attention to detail.
• Bachelor’s degree in Business, Marketing or a related field is preferred; equivalent professional experience will be considered.

Ideal Candidate:

We are looking for someone who is:

• Target-driven and commercially focused
• Proactive in finding and developing new business
• Confident in approaching and negotiating with decision-makers
• Experienced in B2B/project sales
• Well-connected within the UAE business market
• Comfortable with frequent customer visits and face-to-face sales
• Able to build long-term client and channel relationships
• Strong in follow-up and closing
• Capable of working independently while coordinating effectively with internal teams

What We Offer:

• Opportunity to grow with an expanding UAE-based furniture manufacturer
• Competitive salary and performance-based incentives
• Opportunity to develop UAE, GCC and international markets
• Direct exposure to commercial and project-based sales
• Career growth opportunities based on performance

If you are a results-oriented B2B sales professional with a strong UAE/GCC network and a passion for developing new business, we would like to hear from you.

Pay: AED6,000.00 - AED9,000.00 per month

Work Location: In person