Sales and Marketing Manager (Catering Section under Cusina Estela by Cabalen Corp.)
# Sales and Marketing Manager (Catering Section under Cusina Estela by Cabalen Corp.) **The Cabalen Group** · Quezon City · `On-site` 🕒 **Статус:** *Опубликовано: 3 дня назад* · *Источник: Indeed* --- ### About the Role SALES & MARKETING MANAGER – CATERING Department: Catering Company/Brand: Cusina Estele by Cabalen Corporation Work Location: Head Office / Field-Based / Client Meetings and Events Job Summary The Sales & Marketing Manager – Catering is responsible for growing the catering business of Cusina Estele by Cabalen Corporation through strong sales generation, corporate accounts, events, partnerships, marketing programs, and customer relationships. The role leads the development of new business opportunities while maintaining relationships with existing clients. The Sales & Marketing Manager is expected to actively look for opportunities in corporate events, weddings, social gatherings, government and institutional accounts, private celebrations, company functions, and other catering requirements. The role works closely with Catering Operations, Culinary, Finance, Marketing, and other TCG teams to make sure client requirements are properly converted into successful and profitable events. Key Responsibilities Sales Generation - Develop and implement catering sales plans. - Generate new corporate and individual clients. - Build and maintain an active sales pipeline. - Identify potential catering accounts and business opportunities. - Conduct sales calls, client presentations, meetings, and site visits. - Prepare proposals and catering packages. - Follow up leads until booking or closure. - Meet or exceed monthly and annual sales targets. - Monitor sales conversion and lost business opportunities. Corporate Account Development - Build relationships with: - Companies and corporate offices - Event organizers - Wedding planners - Hotels and venues - Schools and universities - Government offices - NGOs and institutions - Property developers - Event agencies - Travel and tourism organizations - Develop repeat and long-term catering accounts. - Maintain updated client records. - Identify opportunities for contract-based or recurring catering services. Client Relationship Management - Serve as one of the main contacts for major catering clients. - Understand client requirements, budget, event concept, and expectations. - Recommend suitable catering packages. - Maintain regular communication before, during, and after events. - Handle client concerns professionally. - Conduct post-event follow-up. - Encourage repeat business and client referrals. Marketing Strategy - Develop marketing programs to increase awareness of Cusina Estele. - Work with the Marketing Team on digital and offline campaigns. - Help create promotional offers and catering packages. - Develop programs for seasonal events and important occasions. - Support social media and content initiatives. - Monitor marketing campaign results. - Recommend improvements based on customer response and sales performance. Lead Generation - Develop different sources of sales leads. - Participate in relevant trade shows, exhibits, bridal fairs, food fairs, and networking activities. - Establish referral partnerships. - Build relationships with event venues and event suppliers. - Develop database marketing initiatives. - Explore online platforms and digital lead-generation opportunities. Catering Proposal & Pricing Coordination - Understand the client's event requirements. - Coordinate menu and package requirements with Catering Operations and Culinary. - Prepare accurate proposals and quotations. - Ensure costing requirements are reviewed before final client commitment. - Protect approved pricing and profit margins. - Secure proper approvals for discounts or special arrangements. - Ensure all agreed client requirements are properly documented. Event Coordination - Properly endorse confirmed events to the Catering Operations Team. - Conduct complete event briefing and turnover. - Coordinate special client requirements. - Participate in major event meetings when needed. - Attend important events to support client relationships and ensure expectations are met. - Conduct post-event review for major accounts. Sales Forecasting & Pipeline Management - Maintain an updated sales pipeline. - Track: - New leads - Client meetings - Proposals submitted - Confirmed bookings - Lost bookings - Repeat clients - Sales value - Conversion rate - Prepare weekly and monthly sales forecasts. - Identify possible gaps against sales targets. - Prepare actions to close revenue gaps. Market & Competitor Analysis - Monitor catering market trends. - Review competitor packages, services, and promotions. - Identify new customer preferences. - Recommend new products or catering packages. - Provide market information to management. - Identify business opportunities that can help expand the catering business. Team Leadership - Lead and guide assigned Sales and Marketing team members. - Set clear sales targets and activities. - Conduct sales pipeline reviews. - Coach team members on prospecting, presentation, negotiation, and closing. - Monitor individual and team performance. - Build a professional and results-oriented sales culture. Key Performance Areas The Sales & Marketing Manager may be measured through: - Monthly sales achievement - Annual revenue achievement - Number of new clients acquired - Corporate account acquisition - Repeat business - Sales conversion rate - Average event value - Sales pipeline value - Lead generation - Client retention - Gross margin/profitability of events - Marketing campaign performance - Client satisfaction - Collection support and account status Job Qualifications - Bachelor's degree in Marketing, Business Administration, Hospitality Management, Hotel and Restaurant Management, Communications, or related field. - Preferably 5 years or more of experience in Sales, Marketing, Catering, Events, Hospitality, Hotels, Restaurants, or related industries. - At least 2 years of supervisory or managerial experience is preferred. - Strong experience in corporate sales or B2B account management is highly preferred. - Existing network of corporate clients, event organizers, suppliers, or venues is an advantage. - Strong sales presentation and negotiation skills. - Strong communication and relationship-building skills. - Able to prepare proposals and business presentations. - Good understanding of pricing, revenue, costing, and profitability. - Comfortable meeting clients and attending events outside normal office hours when necessary. - Willing to conduct field sales activities and client visits. Essential Traits We are looking for someone who is: - Sales-driven - Confident and professional - Persuasive - Customer-focused - Creative - Results-oriented - Good at networking - Organized - Strong in negotiation - Comfortable talking to different types of clients - Able to turn relationships into long-term business What Success Looks Like A successful Sales & Marketing Manager is someone who can say: “I know where our next clients will come from, I keep our sales pipeline active, I build lasting customer relationships, and I turn opportunities into profitable catering business.” Pay: Php35,000.00 - Php50,000.00 per month Work Location: In person
Наблюдалась 2026-10-04, впервые 2026-10-01, источник — Indeed.