Product Manager Recon SG & MY

Product Manager Recon SG & MY based in Singapore

Life Unlimited. At Smith+Nephew, we design and manufacture technology that takes the limits off living.

To grow in-country market share through active support in development and execution of the regional annual marketing plan by acting as the single point of contact for external /internal stakeholders, and work closely with Business Unit Manager/Regional Marketing Director to create programs to generate quality leads to influence profitable sales growth for individual and team performances.

What will you be doing?

• Drive S&N brand to success within the local marketplace by tailoring regional marketing strategies into the local marketing and business plans that achieve targeted sales and marketing goals.
• Provide marketing expertise and support to the sales team, distributors and other strategic partners within the assigned territories to drive aggressive sales growth and profitability.
• Be the ‘lead marketing expert” in the territory to adapt regional marketing strategies into assigned territory and to implement successful programs/plans with local sales, marketing and distribution partners within the territory.
• Collaborate effectively with cross-functional teams, including Sales, Regulatory Affairs, and Medical Affairs, to ensure alignment and successful execution of marketing initiatives across the organization.
• Organize, coordinate, and execute marketing campaigns and events.
• Presenting the product offering and the related commercial offers.
• Support new products launches in terms of pricing, terms and conditions and marketing
• Provide regular reports and updates to the Regional team on the status of implementation of the marketing plan within this territory.
• Customer Segmentation / Customer Data Base Development
• Develop effective communication channels for data collection.
• Implement applications and appropriate responses to effectively deal with data collected.
• Provide knowledge management support and market analysis to sales teams, distributors and other strategic partners within the territory
• Gathering and providing qualitative feedback, input and updates to the regional team on marketing programs (competition, pricing, regulatory changes, etc.)
• Market analysis on competitive strengths and weaknesses.
• Evaluate and measure marketing efforts and initiatives within assigned territory.
• Customer relationship (KOL Management)
• Build relationship with key account management, end users as well as health care governmental bodies.

Conduct regular brand trainings with internal as well as external groups within assigned Territory

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What will you need to be successful?

Success in the role will require a combination of technical knowledge, soft skills, and a deep understanding of both the business and service-providing sides of an organization. Successful candidates would need the following:

• Bachelor’s degree in Marketing or equivalent
• Knowledge of assigned product and/or healthcare sales management preferred.
• 5-7 years’ sales or marketing experience - preferably in a Medical Devices Business
• Master’s degree in Marketing, Business, or Healthcare
• Experience in Orthopedic/Recon business

Marketing task capability/experience - forecasting, pricing, product development, positioning, promotion, planning, portfolio management, surgeon advisory panel

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You. Unlimited.

We believe in creating the greatest good for society. Our strongest investments are in our people and the patients we serve.

• Inclusion, Diversity and Equity: Committed to Welcoming, Celebrating and Thriving on Diversity, Learn more about our Employee Inclusion Groups on our website (https://www.smith-nephew.com/)
• Your Future: Generous annual bonus and pension Schemes, Save As You Earn share options.
• Work/Life Balance: Flexible Vacation and Time Off, Paid Holidays and Paid Volunteering Hours, so we can give back to our communities!
• Your Wellbeing: Private Health and Dental plans, Healthcare Cash Plans, Income Protection, Life Assurance and much more.
• Flexibility : Hybrid Working Model (For most professional roles).
• Training: Hands-On, Team-Customised, Mentorship.

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