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Performance Marketing Head

Anvis Digital · Mumbai, Maharashtra

# Performance Marketing Head **Anvis Digital** · Mumbai, Maharashtra · `On-site` 🕒 **Статус:** *Опубликовано: 12 дней назад* · *Источник: Indeed* --- ### About the Role Position: Head- Performance Marketing Experience: 8+ years (minimum 5 years in a digital agency and leadership experience) Location: Mumbai (Lower Parel) Work Mode: 5 days (Work From Office) About the role: We are looking for a Head- Performance Marketing to lead our Paid Media business and drive performance, profitability and growth across client portfolios. The ideal candidate will be an expert in SEM, PPC, Paid Media Planning/Buying and ROI-driven digital marketing, with the ability to combine strategic thinking, analytical expertise and strong people leadership. This is more than a campaign-management role. As the business head for the Performance Marketing division, you will be responsible for driving business numbers, building a high-performing team, identifying new opportunities and keeping the function future-ready and turn Paid Media into a strong growth engine for both our clients and the agency. Key Responsibilities: Business & P&L Management: - Lead the Performance Marketing business unit with clear revenue, margin and profitability objectives. - Develop account strategies, and growth plans aligned with business goals. - Monitor ROI, campaign profitability and overall account performance. - Identify potential challenges and red flags proactively and implement corrective measures. Performance Marketing Strategy: - Lead SEM/PPC and Paid Media strategies across platforms including Google, Meta, Linkedin and other relevant networks. - Develop ROI-focused acquisition strategies across search, paid social and other performance channels. - Analyse campaign performance, traffic, conversions and customer acquisition metrics to continuously improve results. - Effectively manage and optimise client marketing budgets. New Business & Pitches: - Lead the Paid Media component of new business pitches. - Conduct audits, identify opportunities and develop compelling media strategies and proposals. - Partner with internal teams to create integrated digital solutions. Team Leadership & Development: - Lead and mentor a team of performance marketing professionals. - Drive productivity, quality and accountability within the team. - Build team capability through training, knowledge sharing and exposure to emerging tools and technologies. - Develop bench strength and ensure the team remains future-ready. - Be hands-on when required and lead by example. Innovation & Future Readiness: - Stay ahead of evolving trends, platforms, automation and technologies in Paid Media. Benefits: - Flexible schedule - Provident Fund Application Question(s): - Current CTC - Expected CTC - Notice Period Experience: - Performance marketing: 7 years (Required) Work Location: In person

Наблюдалась 2026-10-04, впервые 2026-09-22, источник — Indeed.

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