Marketing Strategist

WE ARE HIRING – MARKETING STRATEGIST

Company: Creditcare Credit Management LLC Location: Dubai, UAE Salary: Up to AED 5,000 per month (based on experience) Experience: Minimum 2 years in marketing and social media management

About the Role

Creditcare Credit Management LLC is looking for a creative, strategic, and results-oriented Marketing Strategist with strong knowledge of social media management, digital marketing, campaign planning, and business development.

The ideal candidate should be capable of developing effective marketing strategies, managing social media platforms, creating engaging content, running marketing campaigns, and generating quality leads to support the company's growth.

Key Responsibilities

1. Social Media Management

• Manage and grow the company's social media presence across LinkedIn, Instagram, Facebook, and other relevant platforms.
• Develop monthly social media content calendars and posting schedules.
• Create engaging posts, promotional content, reels, stories, and corporate creatives.
• Write compelling captions, marketing copy, and calls to action.
• Monitor comments, messages, audience engagement, and brand reputation.
• Analyze social media insights, reach, impressions, engagement rates, and follower growth.
• Stay updated with the latest social media trends, algorithms, and digital marketing practices.

1. Marketing Strategy and Planning

• Develop and implement marketing strategies aligned with company goals.
• Identify target audiences, potential clients, and new business opportunities.
• Conduct market research and competitor analysis.
• Plan monthly and quarterly marketing activities.
• Develop strategies to improve brand awareness, customer engagement, and lead generation.
• Identify the most effective marketing channels for reaching potential customers.
• Track marketing performance and continuously improve strategies based on results.

1. Digital Marketing Campaigns

• Plan, launch, and manage digital marketing campaigns across relevant platforms.
• Develop campaign objectives, target audience profiles, budgets, and performance indicators.
• Manage paid advertising campaigns on platforms such as Meta Ads and Google Ads, where appropriate.
• Test different creatives, headlines, audiences, and calls to action to improve campaign performance.
• Monitor campaign results, cost per lead, conversion rates, and return on advertising spend.
• Prepare campaign reports and recommend improvements to maximize results.

1. Content Creation and Branding

• Create professional marketing materials, company profiles, presentations, and promotional content.
• Coordinate the production of graphics, videos, and other digital assets.
• Maintain consistent brand messaging, tone, and visual identity across platforms.
• Work with tools such as Canva, CapCut, or similar content creation software.
• Develop educational and informative content relevant to the company's services.

1. Lead Generation and Business Development

• Develop online marketing strategies to attract potential clients.
• Generate and qualify leads through social media, digital campaigns, and other marketing channels.
• Identify opportunities to increase customer acquisition and business inquiries.
• Coordinate with the sales and business development teams to follow up on leads.
• Maintain lead-generation reports and measure the effectiveness of marketing activities.

Required Skills and Qualifications

• Minimum 2 years of relevant marketing experience.
• Strong understanding of social media platforms and digital marketing strategies.
• Practical experience in planning and executing marketing campaigns.
• Knowledge of Meta Business Suite, Meta Ads Manager, LinkedIn marketing, and Google Ads is an advantage.
• Ability to develop content calendars, campaign plans, and marketing reports.
• Knowledge of social media analytics, audience targeting, and lead-generation techniques.
• Good copywriting, communication, and creative thinking skills.
• Familiarity with Canva, CapCut, or similar design and video editing tools.
• Strong organizational, analytical, and problem-solving abilities.
• Ability to manage multiple campaigns and meet deadlines.
• Previous UAE market experience is an advantage.

Key Performance Expectations

• Consistent and strategic social media content publishing.
• Improved brand awareness and audience engagement.
• Effective execution of marketing campaigns.
• Growth in qualified leads and business inquiries.
• Regular reporting on campaign performance and marketing results.
• Continuous optimization of marketing strategies based on data.

What We Offer

• Salary up to AED 5,000 per month, depending on experience.
• Opportunity to contribute to the company's marketing growth.
• A professional working environment.
• Opportunities for professional development

Pay: Up to AED5,000.00 per month

Work Location: In person