Marketing Specialist
# Marketing Specialist **Alrajhi Building & Construction** · Riyadh · `On-site` 🕒 **Статус:** *Опубликовано: вчера* · *Источник: Indeed* --- ### About the Role Job Title: Marketing Specialist Department: Marketing / Business Development Nationality Requirement: Saudi National- Female Reports To: Marketing Manager / Business Development Manager Location: Saudi Arabia Employment Type: Full-Time 1. Job Purpose The Marketing Specialist is responsible for planning, implementing, and monitoring marketing activities to strengthen the company's brand presence, generate business opportunities, support sales growth, and enhance customer engagement. The role focuses on digital marketing, market research, content creation, promotional campaigns, and coordination with sales and business development teams to achieve the company's commercial objectives. 2. Key ResponsibilitiesA. Marketing Strategy and Planning - Develop and implement marketing plans aligned with the company's business objectives and sales targets. - Conduct market research to identify customer needs, market trends, competitors, and new business opportunities. - Support the development of marketing strategies for the company's products, services, and projects. - Prepare annual and monthly marketing plans, budgets, and performance reports. B. Digital Marketing and Social Media - Manage the company's social media accounts, including LinkedIn, Instagram, X, and other relevant platforms. - Develop and publish professional marketing content, promotional materials, and corporate announcements. - Coordinate the preparation of digital campaigns, advertisements, and website content. - Monitor digital engagement, campaign performance, website traffic, and lead generation. - Maintain consistent corporate branding across all marketing channels. C. Content Creation and Corporate Communications - Prepare marketing presentations, company profiles, brochures, product catalogs, and promotional materials. - Coordinate the production of photography, videos, graphics, and other marketing assets. - Draft marketing communications in Arabic and English. - Ensure all marketing materials comply with approved corporate identity and communication standards. D. Market Research and Lead Generation - Identify potential customers, contractors, developers, consultants, and business partners. - Build and maintain marketing databases and prospective customer lists. - Support lead generation activities and coordinate qualified leads with the sales team. - Track customer inquiries and assist in following up on marketing-generated opportunities. - Monitor competitors' activities, pricing trends, and market positioning. E. Sales and Business Development Support - Coordinate with sales and business development teams to support campaigns and customer acquisition. - Prepare presentations and promotional materials for meetings, exhibitions, conferences, and business events. - Assist in organizing corporate events, trade shows, product launches, and customer engagement activities. - Support the preparation of marketing proposals and tender-related company documentation when required. F. Reporting and Performance Monitoring - Prepare monthly marketing activity reports and campaign performance summaries. - Monitor marketing KPIs, lead conversion, engagement rates, and campaign expenditure. - Maintain records of marketing activities, customer inquiries, and campaign results. - Recommend improvements to increase marketing effectiveness and return on investment. 3. Qualifications and Requirements - Saudi national. - Bachelor's degree in Marketing, Business Administration, Digital Marketing, Communications, or a related field. - Minimum 1–3 years of relevant experience is preferred; fresh graduates may be considered based on skills and qualifications. - Good command of Arabic and English, written and spoken. - Practical knowledge of social media management and digital marketing tools. - Proficiency in Microsoft Office, particularly PowerPoint, Excel, and Word. - Knowledge of graphic design tools such as Canva or Adobe Creative Suite is an advantage. - Strong communication, organization, research, and presentation skills. - Ability to manage multiple tasks, meet deadlines, and work collaboratively with different departments. 4. Key Performance Indicators (KPIs) - Achievement of approved monthly and annual marketing plans. - Number of qualified leads generated and referred to the sales team. - Social media growth, engagement, and reach. - Timely delivery of marketing campaigns and promotional materials. - Website and digital campaign performance. - Accuracy and timeliness of marketing reports. - Quality and consistency of corporate branding. - Marketing expenditure against the approved budget. - Contribution to sales opportunities and customer acquisition. 5. Competencies - Creativity and strategic thinking. - Strong written and verbal communication. - Digital marketing and content development. - Market research and analytical skills. - Planning, prioritization, and time management. - Teamwork and cross-functional coordination. - Attention to detail and professional conduct. 6. Working Relationships Internal: Marketing, Sales, Business Development, Procurement, Human Resources, and senior management. External: Customers, advertising agencies, media providers, marketing suppliers, event organizers, and business partners. 7. General Responsibilities - Comply with company policies, procedures, and approved communication guidelines. - Maintain the confidentiality of company and customer information. - Perform other relevant duties assigned by the direct manager within the scope of the position. - Support the company's objectives for business growth, customer satisfaction, and brand development. Work Location: In person
Наблюдалась 2026-10-15, впервые 2026-10-13, источник — Indeed.