Marketing Manager
We are looking for a creative, dynamic, and results-driven Marketing Manager to lead the marketing activities of our Beauty Lounge, strengthen our brand presence, increase client engagement, and drive bookings and revenue growth.
Key Responsibilities
- Develop and execute the Beauty Lounge’s overall marketing strategy and promotional campaigns.
- Plan and manage the marketing budget to achieve maximum ROI.
- Create and oversee engaging content for social media, digital platforms, and promotional campaigns.
- Organize and coordinate professional photo and video shoots for services, treatments, staff, and promotional content.
- Manage social media platforms, digital marketing activities, and the lounge’s online presence and reputation.
- Develop and manage influencer collaborations, brand partnerships, and promotional activities.
- Work closely with the beauty, hair, nail, and treatment teams to develop attractive offers and campaigns.
- Monitor leads, bookings, customer engagement, and campaign conversions to maximize business opportunities.
- Coordinate with external agencies, photographers, influencers, and other marketing partners.
- Conduct market research and competitor analysis to identify new trends, services, and business opportunities.
- Track campaign performance, prepare regular marketing reports, and continuously optimize campaigns based on results.
- Ensure consistent brand image and communication across all marketing channels and promotional materials.
- Lead and mentor the marketing team while working closely with management and other departments to achieve business objectives.
Requirements
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- Minimum 3 years of marketing experience , preferably within beauty, aesthetics, wellness, salons, or luxury lifestyle brands.
- Proven experience in developing marketing strategies and managing digital and social media campaigns.
- Strong understanding of social media marketing, content creation, influencer marketing, and customer acquisition.
- Experience in managing marketing budgets and analyzing campaign performance.
- Strong leadership, communication, organizational, and project management skills.
- Creative mindset with a strong understanding of current beauty and social media trends.
- UAE experience is an advantage.
- Experience working with beauty or luxury brands is an advantage.
- Proficiency in Russian is an advantage.
If you are passionate about beauty, branding, creativity, and delivering measurable results, we would love to hear from you.
Work Location: In person
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