Marketing Executive

ASICO Real Estate is looking for a creative, organized, and results-focused Marketing Executive to support property marketing, strengthen our digital presence, and generate qualified enquiries.

You will plan and execute campaigns for off-plan properties, ready properties, and rentals, working closely with the sales team and creative partners to turn property information into compelling marketing content.

Key responsibilities

- Execute marketing campaigns across social media, email, property portals, and digital advertising. - Manage the content calendar and coordinate posts, property features, community highlights, and campaign launches. - Write engaging captions, listing descriptions, email copy, and promotional materials. - Coordinate property photography, video shoots, reels, and walkthroughs with agents and creative teams. - Keep website and property portal listings accurate, up to date, and consistent with approved property details. - Support Google and Meta advertising campaigns, including creative coordination, lead tracking, and performance reporting. - Work with the sales team to promote priority listings, support viewings and open houses, and gather feedback on lead quality. - Maintain consistent branding across digital content, brochures, presentations, and other marketing materials. - Research Dubai communities, audience interests, competitor activity, and relevant market developments. - Track campaign spending, website traffic, engagement, enquiries, and cost per qualified lead. - Coordinate suppliers and marketing activities to meet agreed timelines and budgets. - Check property claims, prices, availability, and promotional details before publication, following internal approval processes.

Requirements

- 2–4 years of experience in marketing, digital marketing, or a similar role. - Strong English copywriting and communication skills. - Experience managing social media channels and content calendars. - Familiarity with Meta Ads Manager, Google Ads, and marketing analytics. - Working knowledge of Canva or Adobe Creative Suite. - Ability to coordinate photo and video production and provide clear creative briefs. - Strong organisational skills and attention to detail. - A practical understanding of lead generation and collaboration with sales teams. - Ability to manage multiple campaigns and deadlines. - A degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.

Nice to have

- Experience in UAE real estate marketing. - Familiarity with Property Finder, Bayut, and CRM platforms. - Basic video editing and short-form content creation skills. - Knowledge of SEO, website content management, and email marketing tools. - Arabic language skills. - Familiarity with Dubai property advertising requirements and approval processes.

Benefits

- Monthly Compensation - Health Coverage and Work permit - Professional development opportunities and resources. - A dynamic and collaborative work environment with growth potential.