Marketing & Events Executive

1. Marketing Campaigns & Brand Communication

- Plan and coordinate marketing campaigns, festive promotions and store-level activities. - Write copy for advertisements, WhatsApp messages, social media, invitations, catalogues and other marketing materials. - Coordinate with designers to develop marketing creatives and ensure timely approvals. - Maintain the marketing calendar and ensure campaigns are executed on schedule.

1. Store Marketing & Events

- Coordinate jewellery exhibitions, bridal events, in-store promotions and customer engagement activities. - Manage store marketing requirements, including posters, banners, catalogues, displays and promotional materials. - Coordinate with store teams to understand their requirements and ensure timely delivery of marketing materials. - Ensure all activities receive the necessary approvals before execution.

1. Vendor Management & Negotiation

- Coordinate with printers, designers, event agencies, photographers and other marketing vendors. - Obtain and compare quotations, negotiate pricing and payment terms, and ensure cost-effective execution without compromising quality. - Finalise vendors after obtaining the necessary approvals and follow up on production, deliveries and pending work. - Coordinate vendor invoices and payment follow-ups with the Finance team. - Build and maintain professional vendor relationships to ensure smooth execution of marketing activities.

1. Social Media & Digital Marketing Coordination

- Coordinate social media content, influencer collaborations, photoshoots and video production. - Assist with website updates, blog content, search engine optimisation (SEO) and online store listings. - Coordinate customer communication campaigns through WhatsApp and other approved platforms. - Track content schedules, campaign performance and customer enquiries.

1. Society Marketing & Local Promotions

- Coordinate promotional activities in residential societies and local communities. - Manage permissions, promotional stalls, pamphlet distribution, advertisements and customer engagement activities. - Track enquiries, appointments and leads generated through these activities.

1. Store Operations & Customer Gifting

- Coordinate festive gifting, customer vouchers, packaging materials and store-wise gift distribution. - Manage dispatches of marketing materials and follow up with stores on delivery. - Coordinate maintenance and repairs of store displays, signage, screens and other marketing-related installations. - Ensure store requirements are fulfilled within the agreed timelines.

1. Stakeholder Management & Coordination

- Coordinate with senior management, Area Heads, Store Managers, internal departments and external vendors. - Communicate requirements, timelines, feedback and approvals clearly to all stakeholders. - Manage expectations, follow up on pending tasks and resolve coordination issues professionally. - Ensure smooth collaboration between teams and take ownership of assigned tasks until completion.

1. Reporting & Administration

- Maintain trackers for campaigns, events, vendors, budgets, payments and pending tasks. - Prepare presentations, reports, quotations and campaign updates. - Monitor deadlines, track expenses and maintain organised records of marketing activities. - Provide regular updates to the reporting manager on progress, challenges and completed tasks.