Junior Marketing Manager

Role Overview:

As a Junior Marketing Manager, you'll support our growth strategy by helping to execute multi-channel marketing campaigns, drive inbound traffic, and optimize our digital presence. You'll collaborate with sales, product, and design teams to generate demand and convert leads through data-driven marketing initiatives.

Key Responsibilities:

-

Assist in planning and executing B2B marketing campaigns that drive awareness, engagement, and qualified leads.

-

Create and manage content across multiple channels including website, blog, email, and social media with a focus on SEO and customer pain points.

-

Help manage the marketing tech stack, including tools like HubSpot, Google Analytics, and CRM platforms.

-

Collaborate with sales to align lead generation efforts and support account-based marketing initiatives.

-

Conduct market, competitor, and audience research to help refine targeting, messaging, and positioning.

-

Track KPIs and campaign performance metrics to identify what's working and where we can improve.

-

Support lifecycle marketing efforts including email nurturing, onboarding campaigns, and customer retention strategies.

-

Assist in organizing webinars, virtual events, or content partnerships with industry influencers.

Skills & Qualifications:

-

Bachelor's degree in Marketing, Business, Communications, or a related field.

-

1-2 years of marketing experience, preferably in a SaaS or tech environment.

-

Familiarity with B2B marketing concepts and customer journey mapping.

-

Hands-on experience with marketing tools such as:

-

CRM & Marketing Automation: HubSpot, Salesforce, ActiveCampaign, etc.

-

Analytics: Google Analytics, Hotjar, etc.

-

Content/SEO: SEMrush, Ahrefs, or similar.

-

Solid writing and editing skills with an eye for detail.

-

Understanding of lead generation funnels and demand generation tactics.

-

Bonus: Basic knowledge of HTML, email design, or paid advertising platforms (Google Ads, LinkedIn Ads).

Youll Thrive In This Role If You Are:

-

A fast learner who thrives in a dynamic, startup-like environment.

-

Passionate about data, marketing trends, and SaaS.

-

Curious, proactive, and not afraid to ask questions.

-

Comfortable juggling multiple projects and priorities.

What We Offer:

-

A collaborative, growth-focused culture

-

Diverse & Inclusive Workplace

Originally posted on Himalayas