Job Title: Digital Marketing & Lead Generation Specialist

We're Hiring

Job Title: Digital Marketing & Lead Generation Specialist

We are a boutique strategy and growth consulting firm supporting SMEs, startups and impact projects across Nigeria and Africa. We’re looking for a hands-on Digital Marketing Specialist to set up and automate our lead generation engine across multiple digital channels.

Salary: ₦220,000 -250,000 Monthly, Full time

Location: Hybrid ( 2days a week in office, Lagos), Lagos residents alone wanted

Key Responsibilities

• Develop and execute a digital marketing & lead generation plan
• Set up and manage campaigns on:

o LinkedIn (organic + ads) o Google Search & Display o Facebook & Instagram o other relevant channels (X/Twitter, YouTube, TikTok, etc.).

• Set up email marketing and basic automation flows (welcome + nurture sequences).
• Create or guide ad copy, landing pages and simple creatives.
• Implement tracking and reporting (pixels, UTM, analytics).
• Oversee social media management and Content Executive

Requirements

• 3+ years proven experience in digital marketing and B2B lead generation.
• Hands-on experience with LinkedIn Campaign Manager, Meta Ads Manager and Google Ads.
• Experience with email marketing tools
• Ability to manage campaigns end-to-end: strategy → setup → optimization → reporting.
• Strong analytics skills and excellent written communication.

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How to Apply Send an email to recruitment@strategyadvisory.africa with subject: “Digital Marketing Specialist – Include:

• Short intro on your experience with lead generation.
• CV or LinkedIn profile.
• 2–3 brief examples of campaigns you’ve managed + key results (leads, CPL, etc.).

What You'll Do

• Develop and execute a digital marketing & lead generation plan
• Set up and manage campaigns on:
• o LinkedIn (organic + ads)
• o Google Search & Display
• o Facebook & Instagram
• o other relevant channels (X/Twitter, YouTube, TikTok, etc.).
• Set up email marketing and basic automation flows (welcome + nurture sequences).
• Create or guide ad copy, landing pages and simple creatives.

Basic Qualifications

• 3+ years proven experience in digital marketing and B2B lead generation.
• Hands-on experience with LinkedIn Campaign Manager, Meta Ads Manager and Google Ads.
• Experience with email marketing tools
• Ability to manage campaigns end-to-end: strategy → setup → optimization → reporting.
• Strong analytics skills and excellent written communication.
• ____
• How to Apply
• Send an email to recruitment@strategyadvisory.africa with subject: