Head of Marketing – WULING
# Head of Marketing – WULING **HC STORE SAC** · La Molina, Lima · `On-site` 🕒 **Статус:** *Опубликовано: сегодня* · *Источник: Indeed* --- ### About the Role Job Purpose Lead and execute the marketing strategy for WULING in Peru, strengthening brand positioning, increasing market share, generating qualified leads, and driving sales growth across all marketing channels. Key Responsibilities - Develop and implement comprehensive marketing and brand strategies. - Lead digital marketing campaigns, social media, content creation, and performance marketing. - Plan and execute product launches, promotional campaigns, events, and brand activations. - Manage marketing budgets, advertising agencies, and external partners. - Analyze market trends, competitors, consumer behavior, and automotive industry developments. - Coordinate with sales teams and dealerships to generate leads and increase vehicle sales. - Monitor KPIs, campaign performance, ROI, and customer acquisition costs. - Ensure brand consistency across all marketing and communication channels. Requirements - Bachelor's degree in Marketing, Business Administration, Communications, or related fields. - Minimum 5 years of experience in marketing, preferably in the automotive industry, consumer goods, or a multinational company. - Proven experience leading marketing strategies, digital campaigns, and brand positioning. - Strong knowledge of digital marketing, CRM, lead generation, and marketing analytics. - Experience managing budgets, agencies, and cross-functional teams. - Advanced English proficiency preferred. - Strong leadership, analytical, communication, and strategic planning skills. Preferred Qualifications - Experience in automotive brands, vehicle launches, or dealership networks. - Knowledge of the Peruvian automotive market. - Experience working with international teams and regional headquarters. - Mandarin Chinese proficiency is a plus. Key Competencies Strategic Thinking | Leadership | Brand Management | Digital Marketing | Performance Marketing | Data-Driven Decision Making | Commercial Orientation Sueldo: S/.300.00 - S/.5,000.00 al mes Lugar de trabajo: Empleo presencial
Наблюдалась 2026-10-19, впервые 2026-10-19, источник — Indeed.