Head Of Marketing
# Head Of Marketing **Think Hire Ltd** · Chadderton OL9 · `On-site` 🕒 **Статус:** *Опубликовано: сегодня* · *Источник: Indeed* --- ### About the Role Position Overview: Reporting to the CCO, the Head of Marketing is responsible for leading the day-to-day marketing function and delivering marketing activity that supports the company's commercial objectives and long-term growth. The role owns the planning, execution and optimisation of all marketing activity, ensuring campaigns, content, digital channels and external partners work together to generate demand, optimise conversion, support sales and strengthen the company's market position. Working closely with the CCO, CEO and Revenue Operations Manager, the Head of Marketing will translate business strategy into practical marketing plans, driving measurable business results through effective execution, data-driven decision making and the adoption of AI. Key Responsibilities: Marketing Leadership Own the day-to-day leadership and performance of the marketing function. Lead and develop the Marketing Manager, ensuring clear priorities and high-quality delivery. Translate business strategy into marketing plans that drive demand generation, customer engagement and commercial growth. Ensure marketing activity supports the company's commercial objectives. Demand Generation, Website & CRO Own the planning, execution and optimisation of integrated marketing campaigns across digital, content, events and partner channels. Drive demand generation initiatives that generate qualified pipeline and support business growth. Own the company's website and digital presence, ensuring it remains an effective platform for lead generation, customer engagement and brand credibility. Continuously optimise the customer journey and conversion rates across key marketing touchpoints, improving website performance, lead quality and campaign effectiveness through data-driven testing and experimentation. Work closely with Sales to develop campaigns, messaging, case studies and marketing materials that support customer acquisition and revenue growth. Marketing Operations & Performance Own the marketing calendar and oversee the successful delivery of marketing initiatives. Manage external marketing agencies and suppliers, ensuring high-quality delivery and value for investment. Ensure consistent positioning, messaging and brand standards across all marketing activity and customer touchpoints. Work closely with the Revenue Operations Manager to monitor marketing performance, pipeline contribution and campaign effectiveness. Be accountable for marketing KPIs, reporting progress and identifying opportunities to improve marketing performance and return on investment. AI & Continuous Improvement Champion the use of AI, automation and modern marketing technologies to improve marketing performance and productivity. Drive a culture of experimentation by continually testing campaigns, messaging, website improvements and conversion optimisation opportunities. Identify opportunities to improve marketing processes, workflows and customer engagement through innovation. Collaboration Build strong relationships across Sales, Revenue Operations and the wider business to ensure marketing supports commercial success. Provide marketing insight and recommendations that contribute to business growth and continuous improvement. Skills and Experience: Proven experience leading a B2B marketing function. Demonstrable experience delivering integrated marketing campaigns that contribute to pipeline growth and commercial success. Experience managing marketing teams and external agencies. Strong commercial awareness and understanding of how marketing supports sales and revenue growth. Experience developing and optimising websites as demand generation platforms, with a strong understanding of conversion rate optimisation (CRO) and customer journeys. Strong understanding of digital marketing, content marketing and demand generation. Experience using marketing data, KPIs and performance insights to drive decision making and continuous improvement. Experience using AI, automation and modern marketing technologies to improve marketing effectiveness and productivity. Excellent communication, stakeholder management and project management skills. Experience marketing B2B products or services within the energy, construction, infrastructure, engineering, industrial or plant hire sectors would be advantageous. Experience supporting complex B2B buying journeys involving multiple stakeholders is desirable. What We're Looking For We're looking for a commercially minded, hands-on marketing leader who enjoys turning strategy into execution and delivering measurable business results. You'll be comfortable leading a broad marketing function, working closely with Sales and senior leadership, and continually improving marketing performance through data, AI, experimentation and conversion optimisation. About the Company The successful individual will be joining a highly skilled and motivated team from a variety of professional backgrounds. It is an exciting time at Think Hire Ltd, with strong growth plans in place and genuine opportunities for career development. We value our employees and actively support both personal and professional progression. Company Overview Please visit our company website for more information
Наблюдалась 2026-09-21, впервые 2026-09-21, источник — Indeed.