Head of Marketing
# Head of Marketing **PT Link Net Tbk** · Tangerang · `On-site` 🕒 **Статус:** *Опубликовано: 4 дня назад* · *Источник: Indeed* --- ### About the Role - - Develop and execute integrated marketing strategies and annual plans aligned with corporate objectives and business targets across all business lines. - Collaborate with business unit and sales leadership to develop go-to-market strategies for new and existing products and solutions. - Manage and control the consolidated marketing budget across business lines to ensure effective resource allocation and measurable returns. - Conduct market research, customer segmentation, and competitive analysis to identify market opportunities and inform marketing strategies. - Develop demand generation and lead nurturing programs to generate qualified leads and support the sales funnel. - Lead brand management, including brand architecture, visual identity, brand guidelines, value propositions, and key messaging across business lines and customer touchpoints. - Oversee integrated marketing campaigns and content across digital, social media, website, SEO/SEM, email, advertising, and other relevant channels. - Plan and execute events, exhibitions, webinars, product launches, and industry engagements to strengthen brand visibility, generate leads, and build customer relationships. - Provide sales enablement materials and strategic marketing insights to support sales effectiveness and business growth. - Develop and manage strategic partnerships and channel initiatives to expand market reach and monitor partner performance. - Establish marketing KPIs, monitor campaign performance and ROI, and provide regular reports and strategic recommendations to senior management. - Lead, coach, and develop the marketing team with clear objectives and development plans to support business objectives. Requirements - - Bachelor’s degree in Marketing, Business Administration, or a related field. - Minimum 10 years of relevant experience in marketing, preferably with strong B2B marketing exposure. - Minimum 8 years of experience in a managerial or leadership role, preferably managing multi-segment marketing initiatives. - Strong knowledge of integrated marketing, brand management, digital marketing, and marketing analytics. - Strong understanding of market and customer insights, strategic partnerships, and channel marketing. - Experience in developing and executing marketing strategies, campaigns, and demand generation programs. - Strong business acumen with the ability to translate market insights into actionable marketing strategies. - Excellent communication, presentation, influencing, and stakeholder management skills. - Strong strategic thinking, leadership, problem-solving, innovation, and adaptability. - Demonstrated ability to lead, coach, and develop a high-performing marketing team. Benefits Medical Check Up Insurance
Наблюдалась 2026-10-19, впервые 2026-10-15, источник — Indeed.