Head of Ecommerce
# Head of Ecommerce **Yappy Pets Pte Ltd** · Singapore 508705 · `On-site` 🕒 **Статус:** *Опубликовано: 6 дней назад* · *Источник: Indeed* --- ### About the Role Location: Loyang East Employment Type: Full-time Industry: Pet / E-Commerce / Retail About the Role We are looking for an experienced and results-driven Head of E-Commerce to lead and grow our online business across multiple e-commerce platforms. You will be responsible for developing the overall e-commerce strategy, driving online sales and profitability, optimizing marketplace performance, and leading the e-commerce team. This role is ideal for someone who understands both commercial strategy and day-to-day marketplace operations and is passionate about the pet industry. Key Responsibilities E-Commerce Strategy & Growth - Develop and execute the overall e-commerce strategy to achieve sales, revenue, and profitability targets. - Lead the growth of our online stores across Shopee, Lazada, TikTok Shop, Shopify, Amazon, and other relevant platforms . - Identify new opportunities, channels, products, and strategies to increase online revenue. - Develop monthly and quarterly sales plans based on business goals and market trends. Marketplace Management - Oversee product listings, pricing, promotions, campaigns, vouchers, bundles, and store merchandising. - Ensure products are properly positioned, competitively priced, and optimized for conversion. - Monitor marketplace performance, rankings, traffic, conversion rates, customer reviews, and overall store health. - Work closely with marketplace representatives and platform partners to maximize available opportunities. Sales & Profitability - Own e-commerce revenue and profitability targets. - Analyze sales, margins, advertising spend, discounts, and promotional costs. - Develop strategies to improve average order value (AOV), conversion rate, repeat purchases, and customer lifetime value . - Ensure promotions and campaigns deliver measurable commercial returns. Marketing & Campaign Management - Plan and oversee major online campaigns, including platform mega-sale events and seasonal promotions. - Work closely with the marketing team on digital campaigns, social media, content, livestreaming, affiliate marketing, and influencer activities. - Develop strategies to increase traffic and customer acquisition while maintaining healthy margins. - Test and optimize campaigns based on performance data. Inventory & Operations - Work closely with the procurement and logistics teams to ensure sufficient inventory for online demand. - Monitor inventory levels, sell-through rates, best sellers, slow-moving products, and stock-outs. - Coordinate product launches and promotional campaigns with inventory availability. - Improve order fulfillment, customer experience, and operational efficiency. Team Leadership - Lead, coach, and develop the e-commerce team. - Set clear KPIs and performance targets for team members. - Establish efficient processes for daily marketplace operations, campaign execution, reporting, and customer service. - Foster a performance-driven and data-oriented culture. Data & Reporting - Monitor and report key e-commerce KPIs, including: - Gross Merchandise Value (GMV) - Revenue and gross margin - Conversion rate - Traffic and customer acquisition - Average Order Value (AOV) - Return on Ad Spend (ROAS) - Advertising spend - Repeat purchase rate - Product sell-through - Provide regular insights and recommendations to management based on data. Requirements - Bachelor's degree in Business, Marketing, E-Commerce, Retail Management, or a related field. - 5+ years of experience in e-commerce , with at least 2–3 years in a leadership or managerial role. - Proven track record of growing online sales and managing e-commerce P&L or commercial performance. - Strong hands-on experience with platforms such as Shopee, Lazada, TikTok Shop, Shopify, Amazon, or similar marketplaces . - Strong understanding of digital marketing, marketplace advertising, promotions, pricing, and conversion optimization. - Strong analytical and problem-solving skills. - Experience managing and developing an e-commerce team. - Excellent communication, organizational, and project management skills. - Strong commercial mindset with a focus on both revenue and profitability . - Experience in Pet, FMCG, retail, consumer products, or other fast-moving e-commerce categories is highly preferred. Key Performance Indicators (KPIs) The successful candidate will be measured based on: - E-commerce revenue and GMV growth - Gross profit and profitability - Marketplace conversion rate - ROAS and marketing efficiency - Customer acquisition and retention - Average Order Value - Repeat purchase rate - Inventory turnover and stock availability - Marketplace store ratings and customer satisfaction - Successful execution of campaigns and new product launches - Overall team performance Why Join Us? - Lead and shape the growth of a growing pet e-commerce business. - Opportunity to build and implement your own e-commerce strategies. - Work across multiple leading e-commerce platforms. - Be part of a growing team passionate about improving the lives of pets and their owners. - Opportunity for career growth and increased responsibility as the business expands. Pay: $5,000.00 - $5,500.00 per month Work Location: In person
Наблюдалась 2026-10-04, впервые 2026-09-28, источник — Indeed.