Growth Marketing Coordinator

• 2+ years of experience in digital marketing or paid social advertising
• Hands-on experience with Meta Ads Manager
• Salesforce experience
• Google Ads experience
• Strong organizational and project-management skills, with high attention to detail
• Excellent written and spoken English
• Comfortable with spreadsheets, project trackers and CRM systems
• Able to manage multiple campaigns and deadlines at once
• Available during US Eastern business hours

We’re seeking a highly organized Digital Growth Marketer to execute recruitment campaigns for clinical research studies across our growing network of U.S. sites. You’ll report to the Director of Marketing & Patient Acquisition and contribute to the operational side of our campaigns: getting ads approved, launched and running cleanly, and making sure every lead reaches our recruitment team. The ideal candidate is detail-oriented, comfortable juggling multiple studies at once, experienced with Meta and Google advertising, digital marketing operations and has experience with Salesforce.

Responsibilities

Campaign execution

• Build, launch and maintain paid campaigns on Meta (Facebook and Instagram)
• Implement the strategies, budgets, targeting, creative and messaging set by the Director of Marketing
• Build and update Meta lead forms
• Assist with landing-page updates and campaign tracking
• Perform routine optimizations under the direction of the Director of Marketing
• Support new study launches across multiple markets

Ad approvals and compliance

• Coordinate submission of advertising materials for sponsor and IRB approval
• Track materials through review and keep organized records of submitted, approved, revised and retired versions
• Ensure only currently approved materials are live in any campaign
• Coordinate revisions with the internal team when a sponsor or IRB requests changes

Quality control and lead flow

• QA every campaign before launch: targeting, budgets, URLs, forms, tracking and creative
• Monitor live campaigns for delivery issues, rejected ads, broken links and lead-routing errors
• Verify leads flow correctly into Salesforce and the right recruitment workflows

Organization and reporting

• Maintain naming conventions and organized ad accounts
• Keep Salesforce and relevant platforms current for active studies, campaign status, approvals, budgets and materials
• Compile recurring campaign performance reports
• Support other digital marketing and recruitment initiatives as needed
• Healthcare, clinical research, pharmaceutical or other regulated advertising experience
• Experience working with a U.S. based team
• Spanish fluency