General Manager
# General Manager **Major Homes** · Pasig · `On-site` 🕒 **Статус:** *Опубликовано: 6 дней назад* · *Источник: Indeed* --- ### About the Role GENERAL MANAGER Major Homes Inc. Affordable Housing Development | Philippines POSITION SUMMARY The General Manager (GM) will serve as the Chief Operating and Growth Executive of Major Homes Inc. with overall responsibility for the company’s day-to-day operations, profitability, business development, and long-term growth. Major Homes is a medium-sized affordable housing developer with approximately ₱300 million in annual revenue and 60 employees. The GM will be responsible for ensuring that the existing business operates efficiently while simultaneously building the pipeline of new projects and opportunities required to grow the company. The GM will lead and oversee full business cycle, that is, from business development, land banking and project acquisition, feasibility and project planning, permits and licenses, construction and development, sales and marketing, billing and collections, Pag-IBIG/HDMF financing and take out process, documentation, customer service, unit turnover/handover to clients including post-sales activities and HOA formation and supervision. The GM should possess a strong track record in Philippine affordable, economic, low-cost, or socialized housing including vertical projects and must understand the economics and operational realities of the industry and have demonstrated experience in evaluating new projects, land acquisition or joint ventures, project feasibility, sales, Pag-IBIG financing, collections, and project execution until completion. The GM will report directly to the CEO and will be expected to function as the primary lead of the Group, allowing the CEO to focus increasingly on overall strategy, capital allocation, major relationships, and long-term growth. KEY RESPONSIBILITIES: 1. BUSINESS DEVELOPMENT & GROWTH — PRIMARY DUTIES - Develop and execute the company's business development and growth strategy in partnership with the CEO. - Build and maintain a strong pipeline of new housing projects, land acquisition opportunities, joint ventures, development partnerships, and strategic investments. - Identify potential landowners, developers, investors, brokers, financial institutions, and other partners who can generate new business opportunities. - Lead the initial evaluation of potential projects, including: - Land acquisition cost - Development costs - Market demand - Target selling prices - Absorption assumptions - Financing requirements - Projected margins - Cash flow requirements - Return on investment - Prepare preliminary feasibility studies and business cases for new projects for review and approval by the CEO. - Lead and represent the company in negotiations with landowners, joint-venture partners, developers, brokers, and other potential strategic partners. - Identify opportunities for land acquisition, joint ventures, project takeovers, development partnerships, and expansion into new geographic markets. - Continuously evaluate opportunities to expand the company's product offerings and customer segments while maintaining its affordable housing focus. - Monitor competitor activity, housing demand, government housing programs, market trends, land values, financing conditions, and regulatory developments to identify new opportunities. - Develop relationships with key stakeholders like landowners, contractors, brokers, banks and other strategic partners including relevant government offices such as Pag-IBIG Fund (HDMF) , LGUs, DHSUD/HRED, Register of Deeds and BIR. - Maintain a qualified project pipeline capable of supporting the company's 3–5 year growth objectives. - Convert viable opportunities into actual projects and ensure successful transition from business development to project execution. - Establish measurable business development targets and regularly report pipeline value, probability of conversion, projected revenue, projected margins, and expected returns. 2. OVERALL OPERATIONS and P&L MANAGEMENT - Take overall responsibility for the efficient operation and profitability of the Group of Companies. - Translate the CEO's strategic objectives into annual operating plans, budgets, targets, and departmental KPIs. - Oversee all major operating functions including sales, collections, documentation, financing, construction coordination, HR, customer service, and administration including government and regulatory compliance. - Establish clear accountability across department heads and ensure that problems are identified and resolved promptly. - Develop and implement effective SOPs, systems, controls, and workflows. - Monitor company-wide financial and operating performance against budget and targets. - Work closely with Finance on budgets, forecasts, project cash flow, fund requirements, and profitability. - Identify operational inefficiencies and implement improvements that increase productivity, reduce costs, and improve cash conversion. - Establish a disciplined management cadence involving weekly operational reviews and monthly business performance reviews. 3. SALES, MARKETING & REVENUE GENERATION - Take overall accountability for achieving annual and monthly sales targets. - Work closely with the sales organization, brokers, and marketing partners to maximize sales velocity and inventory absorption. - Develop strategies for pricing, payment schemes, promotions, product positioning, and market expansion. - Monitor sales pipeline, reservations, cancellations, collections, inventory, and sales conversion. - Evaluate market demand and buyer trends and translate insights into product and pricing recommendations. - Build and maintain strong relationships with broker networks and other sales channels. - Ensure sales strategies are aligned with project profitability and cash-flow requirements. - Hold sales leadership accountable for measurable performance. 4. BILLING, COLLECTIONS & CASH CONVERSION - Take overall responsibility for billing and collection performance. - Establish collection targets and monitor performance by project and customer segment. - Ensure timely billing, payment follow-ups, delinquency management, and escalation procedures. - Develop strategies to minimize delinquency and accelerate cash conversion. - Monitor buyer equity payments and ensure accounts remain current prior to Pag-IBIG submission. - Coordinate closely with Sales, Documentation, and Finance to identify and resolve accounts at risk. - Establish dashboards showing collections, aging, delinquency, buyer equity, and projected cash receipts. 5. PAG-IBIG / HDMF FINANCING & TAKEOUT PROCESS - Lead the company's Pag-IBIG/HDMF financing and takeout strategy. - Ensure efficient movement of buyers through the entire financing pipeline: - reservation → buyer qualification → documentation → CTS/equity completion → Pag-IBIG submission → approval → takeout → turnover. - Ensure buyer documentation is complete, accurate, and compliant with HDMF requirements. - Monitor Pag-IBIG submission volumes, approval rates, deficiencies, takeout rates, and turnaround times. - Resolve financing bottlenecks and coordinate with Pag-IBIG representatives and internal teams. - Develop strategies to maximize the conversion of qualified buyers into successful Pag-IBIG takeouts. - Ensure the organization remains current with changes in Pag-IBIG policies, requirements, and procedures. 6. PROJECT DEVELOPMENT & CONSTRUCTION EXECUTION - Oversee development and construction performance across all active projects including project permits, licenses and regulatory requirements. - Monitor project schedules, budgets, contractor performance, quality, and completion targets. - Coordinate closely with project and construction teams to identify and resolve delays and bottlenecks. - Ensure projects are delivered according to approved budgets, timelines, specifications, and compliant with regulatory requirements. - Monitor site development, house construction, punchlisting, completion, and unit turnover. - Ensure strong coordination between construction, sales, documentation, financing, and customer service. - Escalate major project risks and recommend corrective action to the CEO. 7. DOCUMENTATION, REGULATORY & COMPLIANCE - Oversee sales documentation, buyer qualification, financing requirements, project documentation, and regulatory compliance. - Ensure compliance with Pag-IBIG Fund, DHSUD, DAR, DENR, LGU, and other applicable government requirements. - Spearhead and monitor project permits, licenses, clearances, approvals, and regulatory submissions. - Ensure documentation processes support rapid sales, financing, takeouts, and turnover. - Coordinate responses to audits, regulatory inquiries, and compliance issues. - Implement controls that minimize documentation errors, delays, and financial or regulatory exposure. 8. POST-SALES & CUSTOMER EXPERIENCE - Oversee the complete post-sales process from contract signing through financing, takeout, turnover, and after-sales service. - Ensure efficient processing of CTS, buyer documentation, equity payments, financing requirements, and account updates. - Monitor customer concerns, complaints, warranty issues, punchlisting, and unit acceptance. - Establish service standards and escalation procedures. - Improve customer satisfaction while controlling the cost and operational impact of post-sales issues. - Ensure smooth and timely turnover of completed units - Post-sales project management, HOA formation including Project Completion as certified by relevant government offices. 9. PEOPLE & ORGANIZATIONAL LEADERSHIP - Lead and mentor department heads and key personnel across the organization. - Establish clear responsibilities, KPIs, reporting structures, and performance standards. - Oversee recruitment, training, succession planning, and development of key employees. - Build a culture of accountability, ownership, integrity, and continuous improvement. - Identify organizational gaps and recommend changes to structure, staffing, and systems. - Develop capable department heads who can operate independently without excessive escalation to the GM or CEO. - Build an organization that can scale as the company's project portfolio grows. 10. STRATEGIC PLANNING & CEO PARTNERSHIP - Work closely with the CEO in setting the company's annual and long-term strategic direction. - Convert strategic priorities into measurable operating and financial objectives. - Provide the CEO with regular reporting on: - Revenue and profitability - Sales and inventory - Collections and cash flow - Pag-IBIG pipeline and takeouts - Project construction progress - New business/project pipeline - Employee performance - Key risks and opportunities - Recommend investments in technology, people, systems, and new business opportunities. - Participate in major decisions involving land acquisition, project financing, joint ventures, new projects, and expansion. - Act as the CEO's primary operating partner and ensure that strategic decisions are translated into execution and successful implementation. QUALIFICATIONS Required - 10–15+ years of progressively senior experience in Philippine residential, affordable, economic, low-cost, or socialized housing development. - Demonstrated experience managing an operating housing business or significant business unit with responsibility for multiple functions. - Strong track record in business development, including originating, evaluating, acquiring, or launching new housing projects. - Experience in land acquisition, joint ventures, project feasibility, project development, or strategic partnerships. - Strong and practical knowledge of Pag-IBIG/HDMF financing, documentation, approvals, and loan and mortgage takeouts. - Demonstrated experience managing sales, collections, post-sales, and project execution. - Strong understanding of housing project economics, including land cost, development cost, pricing, absorption, margins, financing, and cash flow. - Proven ability to manage cross-functional teams and hold department heads accountable for results. - Bachelor's degree in Business, Engineering, Architecture, Finance, or a related field. Preferred Experience in senior management or significant operating roles with companies such as: - New APEC Development Corporation - Masaito Development Corporation - 8990 Holdings / Deca Homes - Raemulan Lands Additional advantages: - MBA or other relevant master's degree. - Established relationships with Pag-IBIG Fund, DHSUD/HRED, LGUs, landowners, brokers, contractors, banks, and other industry stakeholders . - Proven track record of successfully bringing new housing projects from concept/opportunity through launch and execution. - Experience with joint ventures, landowner negotiations, or project acquisitions. CORE SKILLS & COMPETENCIES Business Building - Business development and opportunity identification - Land acquisition and project sourcing - Project feasibility and financial evaluation - Joint ventures and strategic partnerships - Negotiation and deal-making - Market analysis and competitive intelligence Commercial & Financial - P&L management - Project economics - Cash-flow management - Sales and revenue management - Collections and cash conversion - Budgeting and forecasting Housing Industry Expertise - Affordable and socialized housing - Pag-IBIG/HDMF financing - Buyer qualification and documentation - Loan/Mortgage takeouts - Project development - Construction and turnover Leadership - Executive decision-making - Team building and delegation - Performance management - Problem solving - Cross-functional leadership - Stakeholder management - Strong communication and negotiation skills KEY PERFORMANCE INDICATORS The GM will be evaluated on both operational excellence and business growth. Growth & Business Development - Value and quality of qualified new project pipeline - Number and value of new projects secured - Land acquisition / JV opportunities successfully converted - Revenue generated from new projects - Projected and realized margins of new projects - Achievement of annual revenue and profit growth targets Sales & Commercial Performance - Sales versus target - Inventory absorption - Broker productivity - Sales conversion rates - Pricing and gross margin performance Cash Flow & Financing - Billing and collection efficiency - Delinquency rates - Buyer equity collection - Pag-IBIG submission rate - Pag-IBIG approval rate - Pag-IBIG takeout success rate - Average financing/takeout turnaround time Project Execution - Project completion versus schedule - Construction cost versus budget - Unit turnover performance - Contractor performance - Reduction in construction and turnover delays Customer & Organization - Customer satisfaction - Reduction in post-sales complaints - Employee productivity and retention - Departmental KPI achievement - Development of capable department heads Overall Business Performance - Revenue growth - Gross and net profitability - Cash generation - Return on new projects - Achievement of strategic corporate goals and objectives Pay: Php150,000.00 - Php220,000.00 per month Benefits: - Free parking - On-site parking - Opportunities for promotion - Promotion to permanent employee Work Location: In person
Наблюдалась 2026-10-20, впервые 2026-10-14, источник — Indeed.