Director of Sales & Marketing – Senior Living (New Lease-Up)

Description:

Director of Sales & Marketing – Luxury Senior Living | New Community Lease-Up

The Marianne on Inwood | Dallas, TX 75209

Full-Time | Onsite | Pre-Opening Sales Leadership

Help Launch Dallas' Next Exceptional Senior Living Community!

Momentum Senior Living is seeking an accomplished Director of Sales & Marketing to lead pre-opening sales for The Marianne on Inwood , a new 162-residence luxury senior living community opening in 2027.

Located at 3700 Inwood Road, The Marianne will offer independent living, assisted living, and memory care in a sophisticated, resort-style setting featuring upscale residences, multiple dining venues, an indoor pool, and exceptional lifestyle amenities.

This is a unique opportunity to build a community's sales success from the ground up—establishing its presence in the Dallas market, developing relationships, generating qualified leads, and securing deposits and reservations before opening.

What You'll Do

- Develop and execute a comprehensive pre-opening sales and lease-up strategy. - Build a strong pipeline of qualified prospects, deposits, and future residents. - Establish referral relationships throughout Dallas, including Preston Hollow, Park Cities, and surrounding neighborhoods. - Conduct personalized consultations, presentations, events, and prospect follow-up. - Develop strategic partnerships with local businesses, professional organizations, and healthcare referral sources. - Manage CRM activity, lead conversion, sales forecasts, and occupancy goals. - Partner with corporate leadership on marketing initiatives, pricing strategies, and sales performance. - Represent The Marianne as a founding member of the leadership team.

Why Join Momentum Senior Living?

- Opportunity to lead sales for a new luxury senior living development. - Founding leadership role with significant influence on the community's success. - Competitive base salary plus performance-based sales incentives. - Comprehensive benefits, paid time off, and 401(k). - Support from an experienced senior living management company.

Ready to build something exceptional?

Apply today and help introduce The Marianne on Inwood to Dallas.

Learn more: https://the-marianne.com/

Requirements:

What We're Looking For

- 5+ years of successful senior living sales experience , preferably in luxury independent living, assisted living, or memory care. - Proven pre-opening or new community lease-up experience strongly preferred. - Demonstrated success generating deposits, converting leads, and achieving occupancy targets. - Established Dallas-area referral relationships and local market knowledge preferred. - Strong CRM, pipeline management, and sales forecasting experience. - Exceptional relationship-building, presentation, negotiation, and closing skills. - Entrepreneurial mindset with the ability to work independently and build momentum before opening.