Digital Marketing Operations Manager

About RefrigiWear:

RefrigiWear is the industry's leading manufacturer of insulated industrial workwear, accessories, and person-protective equipment for subzero temperatures, inclement weather, and low-visibility environments. Our gear is tougher than the conditions our clients face and help to tackle any job - and we mean any job. We eat, sleep, and breathe our purpose of creating better products for working in the cold and other harsh conditions. RefrigiWear helps get the job done whatever the weather! That's our company promise and why we've earned the trust of millions over the years.

RefrigiWear is looking for a Digital Marketing Operations Manager

The Digital Marketing Operations Manager owns the functionality and performance of the company’s website, connected apps and other marketing technology platforms, ensuring their performance is aligned with business goals. This includes all supporting e-commerce across multiple websites and online channels (B2B and Direct-to-Consumer). Additionally, they will lead all reporting and analytics from digital marketing platforms and consistently find ways to improve performance and meet business goals defined by the team and company leadership.

IDEAL CANDIDATE:

The ideal candidate loves how technology boosts marketing, sales and ecommerce performance. They will have an excellent grasp of how technology relates to customer journeys and business objectives. On day one, they will be able to employ their hands-on expertise in BigCommerce or Shopify and the platform’s functionality and performance. They will also be experts in marketing technology ranging from onsite apps to email and other automated marketing tools. And finally, they will be an excellent communicator and project manager so they can guide their direct reports and be extremely collaborative with other teams and marketing personnel on projects of all sizes.