Digital Marketing Lead
Verragio is a New York bridal and fine jewelry house. Every piece is crafted in our New York City workshop and sold through more than 200 authorized retailers worldwide.
We're looking for a performance-minded marketer to own our digital growth and help build our marketing team. We care more about what you can do than years on a resume. If you're talented, ambitious, and ready to commit, we want to hear from you.
What You'll Do
● Plan, run, and optimize paid campaigns across Meta, Google, Pinterest, and TikTok
● Build audience targeting strategies and grow traffic and conversions on our website
● Manage ad budgets and track ROAS, CAC, and funnel performance
● Run retailer co-op advertising programs, including campaign setup, budgets, and reporting, to grow their Verragio sales
● Improve SEO and organic traffic to our website
● Brief designers on ad creative based on what the data shows
● Own the marketing calendar and report results to leadership
● Help grow the marketing team
What We're Looking For
● Hands-on experience managing paid social and search budgets, with results to show
● Comfort with Google Analytics, Meta Ads Manager, and performance reporting
● Strong grasp of D2C funnels and audience targeting
● Analytical, organized, and comfortable making data-driven calls
● Confidence presenting results to leadership and retailers
● Jewelry, luxury, or fashion experience is a plus, not required
Why Verragio You'll work directly with leadership, see your ideas go live, and have a real hand in shaping our marketing from the ground up.
What We Offer
● Health and dental insurance
● 401(k) with company match
● PTO, sick days, paid holidays, and a winter break
● Regular performance reviews with real room to grow
Job Type: Full-time
Pay: $70,000.00 - $110,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Health savings account
- Paid time off
Work Location: In person
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