Digital Marketing Head – Strategy & Performance
# Digital Marketing Head – Strategy & Performance **Planning Labs** · Kurla, Mumbai, Maharashtra · `On-site` 🕒 **Статус:** *Опубликовано: 6 дней назад* · *Источник: Indeed* --- ### About the Role Digital Marketing Head – Strategy & Performance Company: Planning Labs Location: Mumbai Employment Type: Full-Time, Work from Office Salary: Up to ₹55,000 per month Experience: 5–8 Years Preferred About the Role Planning Labs is looking for a strategic and creative Digital Marketing Head who can lead our digital division, develop brand strategies, conceptualise campaigns and manage a team of digital marketing professionals. We are looking for someone who understands branding, storytelling, consumer behaviour, performance marketing and emerging digital trends , not just social media posting. Key Responsibilities - Develop digital marketing strategies for clients across different industries. - Lead campaign conceptualisation, content strategy and brand positioning. - Manage social media, content, SEO and paid advertising strategies. - Oversee Meta Ads, Google Ads and performance marketing campaigns. - Lead and manage social media executives, designers, content creators and video editors. - Develop monthly and quarterly campaign calendars. - Create strategic presentations, pitches and marketing proposals. - Analyse campaign performance, leads, conversions, engagement and ROI. - Identify emerging digital trends, AI tools and platform opportunities. - Conduct competitor analysis and consumer research. - Present campaign strategies and performance reviews to clients. - Ensure creative quality and consistency across brand communication. - Support client retention, account growth and new business pitches. - Establish efficient digital team workflows and reporting systems. Candidate Requirements - 5–8 years of digital marketing experience, preferably in a digital or integrated advertising agency. - Excellent written and spoken English. - Strong understanding of branding, campaign strategy and storytelling. - Practical knowledge of Meta Ads, Google Ads, SEO and analytics. - Experience leading digital marketing teams. - Strong presentation and client communication skills. - Knowledge of current social media trends and AI-enabled marketing tools. - Ability to independently develop and execute multi-platform campaigns. What Makes You a Good Fit? You should be able to answer: - Why should a brand run a particular campaign? - Who is the target audience? - What should the brand communicate? - What creative idea will capture attention? - How will we measure business impact? What We Offer - Opportunity to lead Planning Labs' digital marketing division. - Freedom to develop campaigns and strategic ideas. - Exposure to multiple industries and corporate brands. - Leadership and long-term growth opportunities. To Apply Share your CV, portfolio, three campaigns you have personally strategised, campaign results, current CTC, expected CTC and notice period. Pay: ₹25,000.00 - ₹55,000.00 per month Work Location: In person
Наблюдалась 2026-10-19, впервые 2026-10-13, источник — Indeed.