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Digital Marketing Executive

Estarli ebikes · Berkhamsted HP4 1EH

# Digital Marketing Executive **Estarli ebikes** · Berkhamsted HP4 1EH · `On-site` 🕒 **Статус:** *Опубликовано: сегодня* · *Источник: Indeed* --- ### About the Role Digital Marketing Exec 2026 Reports to: Marketing ManagerLocation: Estarli HQ, Berkhamsted, HertfordshireType: Full-time, PermanentHours: Monday to Friday, 9:00am–5:00pm, with a 45-minute lunch breakSalary: £27,000 per annum About Estarli Estarli is a British e-bike brand designing and assembling an expanding range of electric bikes from our Berkhamsted headquarters. We have built a brand that punches above its weight in an exciting and fast-moving sector, combining innovative products with strong content, digital marketing, retail partnerships and a growing presence across consumer and commercial markets. Much of our marketing is created in-house, giving the team the opportunity to work closely with the products and people behind the brand. About the Role We are looking for a creative, organised and self-motivated Digital Marketing Exec to become a core part of our in-house marketing team. You will report to the Marketing Manager and work closely with Co-Founder Oliver Francis and colleagues across the wider business. This is intended to be a genuinely broad marketing role rather than a narrowly administrative position. You will help create content, develop campaigns, maintain our digital channels, support retailers and product launches, work on events and contribute ideas about how the Estarli brand can continue to grow. We want someone prepared to make things happen , not simply wait to be given a list of small tasks. Equally, we do not expect you to arrive as an expert in every discipline. You might be particularly good at content creation, design, social media, photography, editing, copywriting, e-commerce or data. We are interested in your strengths and how they complement the rest of the team. Key Responsibilities Content Creation - Develop ideas for social, digital and wider brand content. - Help plan and deliver regular content around Estarli products, riders, retailers and company activity. - Contribute to photography, filming and editing according to your skills. - Support Oliver with content production and wider campaigns. - Adapt content into formats suitable for different channels and audiences. - Help maintain a consistent flow of useful and engaging marketing material. Creative & Design - Produce social, digital, advertising, POS, print and other marketing assets where your skills allow. - Work with brand templates and maintain visual consistency. - Use tools such as Adobe Creative Cloud, Canva, Figma or equivalent according to experience. - Work with external designers or other specialists where more technical creative work is outsourced. Copywriting & Brand Messaging - Write and edit copy for social media, website pages, products, emails, retailer materials and campaigns. - Ensure information is accurate and consistent with Estarli's tone of voice. - Help adapt messaging for consumer, retail and B2B audiences. Website & Shopify - Help maintain the Estarli website on Shopify. - Update products, collections, imagery, copy, pages and campaign material. - Help merchandise products and ensure information remains accurate. - Identify issues or improvements and work with the Marketing Manager to implement them. Social Media - Play an active role in the day-to-day operation of Estarli's social channels. - Help create and maintain the content calendar. - Create, schedule and publish content. - Engage appropriately with the Estarli community. - Monitor performance and identify content that resonates with different audiences. Email & CRM - Build and send newsletters and campaign emails. - Help maintain segmentation and customer lists. - Support automated journeys and marketing flows. - Monitor campaign results and contribute ideas for improvement. Digital Marketing & SEO Support - Support SEO activity including content optimisation, website copy and keyword-led content. - Assist with paid advertising campaigns where appropriate. - Work with the Marketing Manager and any specialist external suppliers. - Develop your knowledge of digital marketing performance and platforms over time. The Marketing Manager will retain primary accountability for SEO strategy, paid marketing and overall digital performance. Data & Analytics - Help monitor website, social, email and campaign performance. - Use systems such as GA4, Shopify, Search Console and individual channel analytics according to experience. - Produce useful reports and observations rather than simply gathering data. - Use insight to help improve future content and campaigns. Campaigns & Product Launches - Help deliver product launches and wider campaigns. - Produce and coordinate content, website updates, emails, social material and supporting collateral. - Maintain project lists and help ensure deadlines are met. - Take ownership of individual campaign elements and, as experience develops, defined projects. Retail & Trade Marketing - Produce and distribute useful marketing material for Estarli retailers. - Help develop POS, launch packs, imagery, digital assets and other retailer support. - Work with Sales and the Marketing Manager to respond to retailer marketing requirements. PR, Partnerships & Influencers - Assist with press, influencer and partnership activity. - Help coordinate products, imagery, information and communications for reviews and collaborations. - Maintain appropriate records and follow-ups. Events & Experiential Marketing The Operations department owns the operational planning and delivery of events. Marketing supports those events from a brand, communications and customer-experience perspective. You will therefore: - Help prepare POS, signage, flyers, brochures and other event collateral. - Ensure event materials and displays follow Estarli branding. - Help prepare products and marketing content required for events. - Attend and help staff appropriate exhibitions, demo days, retailer events and other activations. - Help create photography, video and social content from events. - Support pre-event promotion and post-event follow-up where required. Projects & Team Support - Work closely with the Marketing Manager on current priorities. - Manage your own tasks and deadlines and communicate progress clearly. - Take ownership of projects appropriate to your skills and experience. - Work collaboratively with Sales, Operations, Customer Services, Product and the wider team. - Help coordinate freelancers or suppliers on individual projects where required. - Continually identify opportunities to make marketing activity better, faster or more effective. What We're Looking For We are looking for someone with a good grounding in marketing and evidence of practical ability in some of the disciplines relevant to the role. You might bring strengths in areas including: - Content creation - Photography or videography - Editing - Graphic design - Copywriting - Social media - Shopify/e-commerce - Email marketing - Digital advertising - SEO - Data and analytics You do not need to be accomplished across every one of these areas. More important to us are: - Strong organisation. - Good written and verbal communication. - Creativity and ideas. - Attention to detail. - Digital confidence. - Willingness to learn. - Ability to work independently once given an objective. - A practical, solutions-focused attitude. - Confidence taking responsibility for your own work. - An interest in understanding the commercial purpose behind the marketing you're producing. Experience within cycling is welcome but is not a requirement . Development This role should provide substantial opportunity to develop. As your skills and understanding of Estarli grow, we would expect you to take increasing ownership of campaigns, channels and projects according to your strengths. We are interested in people who want to improve their craft and broaden their understanding of marketing rather than remain confined to a narrow set of tasks. Success in the Role Success will mean: - High-quality marketing work is delivered reliably and on time. - Estarli maintains an active and distinctive flow of content. - Website, social and CRM activity is kept accurate and current. - Campaigns and product launches are well supported. - Retailers receive useful and professional marketing materials. - Events are supported with effective, on-brand marketing. - You progressively take ownership rather than requiring constant direction. - Your individual strengths add something distinctive to the wider marketing team. Working at Estarli We value people who are: - Creative. - Curious. - Self-motivated. - Organised. - Commercially aware. - Comfortable learning new tools. - Happy working within a relatively small team where people contribute across disciplines. Estarli is committed to fair and inclusive recruitment. We welcome applications from candidates with different backgrounds and career routes and will consider reasonable adjustments throughout the recruitment process and employment. Job Types: Full-time, Permanent Pay: £27,000.00 per year Benefits: - Company pension - Cycle to work scheme - Employee discount - On-site parking Application question(s): - In a few sentences, tell us what you would bring to this role. We’re looking for someone who is hands-on, proactive and excited by the opportunity to help grow and improve an ambitious customer service function. Highlight the strengths, experience and qualities that would make you a great fit. Work Location: In person

Наблюдалась 2026-09-29, впервые 2026-09-29, источник — Indeed.

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