Digital Growth & Performance Marketing Specialist
We are looking for a data-driven, hands-on Digital Growth & Performance Marketing Specialist to take full ownership of our digital client acquisition engine. The core mission is to increase high-intent charter inquiries globally by mastering Google Ads, SEO, Generative Engine Optimization (GEO / AI Search), and modern AI marketing tools.
If you know how to capture high-ticket leads in competitive luxury markets and stay ahead of how clients search across both Google and AI platforms (ChatGPT, Perplexity, Gemini), we want to hear from you.
Key Responsibilities
- Paid Search & Performance Marketing (Google Ads): Plan, launch, and optimize high-converting Google Search, Performance Max, and retargeting campaigns targeting key global flight corridors (Middle East, Europe, UK, and international routes) to maximize ROI and lower Cost Per Qualified Lead (CPL).
- SEO & Generative Engine Optimization (GEO / AI Search): Drive organic rankings for high-intent aviation keywords (e.g., city-pair charter routes, specific aircraft models, empty legs) while structuring website content and authority signals so Pristine Jet Charter ranks prominently in AI-powered search engines.
- AI-Driven Marketing & Automation: Leverage AI tools to streamline ad copy testing, predictive audience targeting, landing page optimization, content creation, and automated CRM lead nurturing.
- Conversion Rate Optimization (CRO): Continuously test and refine landing pages, inquiry forms, and WhatsApp/call click-to-action flows to convert web traffic into qualified charter RFPs.
- Analytics & Reporting: Track end-to-end funnel metrics—from initial ad click to closed charter flight—providing weekly performance reports and actionable growth recommendations to the leadership team.
- Multi-Channel Digital Presence: Support targeted LinkedIn campaigns aimed at C-Suite Executive Assistants, Chiefs of Staff, and Family Office Directors, as well as digital promotion of empty-leg availability.
Qualifications & Skills
- Experience: 3+ years of proven experience in digital marketing, performance marketing, or growth roles—ideally within luxury travel, aviation, high-end real estate, wealth management, or B2B/B2C high-ticket services.
- Google Ads Mastery: Demonstrable track record managing substantial paid search budgets with strong conversion tracking (Google Tag Manager, GA4).
- Technical & Content SEO: Solid understanding of on-page/off-page SEO, keyword research, and emerging GEO / AI search optimization strategies.
- AI Proficiency: Hands-on daily fluency with AI tools for copywriting, analytics, workflow automation, and campaign scaling.
- Commercial Mindset: Focused on lead quality and revenue impact rather than vanity metrics (likes/impressions).
- Communication: Fluent in English (written and spoken); Arabic is a strong advantage.
Pay: AED7,000.00 - AED10,000.00 per month
Education:
- Bachelor's (Required)
Experience:
- Google Ads: 2 years (Required)
Work Location: Remote
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