Data Performance Analyst
# Data Performance Analyst **POPS Indonesia** · Jakarta · `On-site` 🕒 **Статус:** *Опубликовано: 7 дней назад* · *Источник: Indeed* --- ### About the Role You will turn raw data into strategic growth. Your main goal is to evaluate cross-platform campaign performance to help our Strategy and Account teams make data-driven business decisions. Key Responsibilities: Influencer Analysis: Evaluate creator effectiveness (TikTok/IG) by analyzing content styles (Review, Skit, POV, etc.) and their impact on Affiliate Clicks and GMV. Creative Optimization: Analyze how video attributes—such as Hook Styles (Problem-first, POV, etc.) and duration—affect technical metrics like CTR and Conversion Rate. Trend & Format Mapping: Identify winning content formats (Carousel, Live Clips, etc.) to recommend the most efficient weekly posting frequencies for clients. Content Analytics: Evaluate the performance of creative assets/content to identify which hooks and formats drive the most sales. Strategic Insights: Translate raw datasets into strategic recommendations to improve client's marketing ROI. Strategic Reporting: Prepare concise reports (5–8 slides) explaining your logic, assumptions, and actionable recommendations for the internal team. Job Requirements Technical Skills: Spreadsheet Mastery: Proficient in using Excel/Google Sheets to analyze complex datasets independently. Digital Metrics Fluency: Deep understanding of key metrics, including Views, Engagement, CTR, Conversion Rate, and GMV. Content Analysis: Ability to link different content communication styles to actual sales conversion results. Platform Expertise: Familiar with audience characteristics and content formats across major social media platforms. Cognitive & Professional Skills: Logical Reasoning: Ability to draw strong conclusions even when working with limited context or data. Clarity of Thought: Capable of communicating complex thought processes clearly and systematically (written and verbal). Critical Thinking: Proactive in challenging data, questioning missing information, and explaining strategic trade-offs. Independent Decision Making: Comfortable making and stating working assumptions when faced with incomplete data. Jenis Pekerjaan: Penuh Waktu Lokasi Kerja: Tatap muka
Наблюдалась 2026-09-15, впервые 2026-09-08, источник — Indeed.