Customer Development Executive

JOB DESCRIPTION

Position: Customer Development Executive Department: Sales and Marketing Company: Metro Pacific Fresh Farms, Inc. Work Location: Makati / Muntinlupa / Bulacan Reports To: Sales Manager / Head of Sales

I. JOB SUMMARY

The Customer Development Executive is responsible for developing and maintaining strong relationships with existing customers while identifying and acquiring new business opportunities. The role focuses on driving sales growth, expanding market presence, increasing customer engagement, and strengthening MPFF's partnerships across retail, food service, hospitality, and other relevant business sectors.

The position requires a proactive, results-driven, and customer-oriented professional with strong communication, negotiation, relationship-building, and business development skills.

II. KEY RESPONSIBILITIES

A. Customer Relationship Management

• Develop and maintain strong, long-term relationships with existing and prospective customers.
• Regularly engage with customers to understand their business needs, purchasing requirements, and preferences.
• Address customer inquiries, concerns, and feedback promptly and professionally.
• Ensure customer satisfaction and strengthen customer retention.

B. Business Development and Sales Growth

• Identify, prospect, and acquire new customers and business opportunities.
• Develop strategies to increase sales volume and revenue from existing and new accounts.
• Conduct client meetings, product presentations, and business negotiations.
• Promote MPFF's fresh produce and product offerings to potential customers.
• Identify opportunities for product expansion and increased market penetration.
• Develop and maintain a pipeline of prospective customers.

C. Account Management

• Manage assigned customer accounts and monitor sales performance.
• Prepare sales proposals, quotations, and other commercial documents.
• Monitor customer purchasing patterns and identify opportunities for account growth.
• Follow up on customer orders, payments, and other account-related matters in coordination with relevant departments.
• Ensure customer requirements are properly communicated and addressed.

D. Market Research and Competitor Analysis

• Monitor market trends, customer demands, and industry developments.
• Gather information on competitor activities, pricing, and product offerings.
• Identify potential markets, customer segments, and opportunities for business expansion.
• Provide market insights and recommendations to management.

E. Sales Reporting and Performance Monitoring

• Prepare regular sales reports, customer updates, and account performance summaries.
• Monitor progress against assigned sales targets and business development objectives.
• Maintain accurate customer databases and sales activity records.
• Provide management with updates on sales opportunities, customer developments, and market conditions.

F. Internal Coordination

• Coordinate with Sales, Logistics, Operations, and other relevant departments to ensure customer requirements are met.
• Monitor product availability, pricing, order schedules, and delivery requirements.
• Communicate customer feedback and product-related concerns to the appropriate departments.
• Support the implementation of sales initiatives and customer development strategies.

III. QUALIFICATIONS AND REQUIREMENTS

• Bachelor's Degree in Business Administration, Marketing, Management, or any related field.
• At least 2–3 years of experience in sales, account management, customer development, or business development.
• Experience in FMCG, fresh produce, food distribution, retail, or food service industries is an advantage.
• Strong communication, presentation, negotiation, and interpersonal skills.
• Excellent customer relationship management and problem-solving abilities.
• Results-oriented, proactive, and capable of achieving sales targets.
• Proficient in Microsoft Office applications, particularly Excel and PowerPoint.
• Willing to conduct client visits and business meetings across Makati, Muntinlupa, Bulacan, and other assigned areas.
• Ability to work independently and collaboratively with different departments.

IV. KEY PERFORMANCE INDICATORS (KPIs)

• Achievement of monthly and quarterly sales targets.
• Number of new customers acquired.
• Growth in sales revenue from existing accounts.
• Customer retention and satisfaction rates.
• Conversion rate of prospective customers into active accounts.
• Development of new business opportunities and strategic accounts.
• Timeliness of customer follow-ups and resolution of concerns.
• Accuracy and timeliness of sales reports and account documentation.

V. CORE COMPETENCIES

• Business Development and Sales Management
• Customer Relationship Management
• Negotiation and Persuasion
• Strategic Thinking and Market Analysis
• Communication and Presentation
• Problem-Solving and Decision-Making
• Results Orientation and Accountability
• Collaboration and Teamwork

Pay: Php35,000.00 - Php45,000.00 per month

Benefits:

• Employee discount
• Free parking
• On-site parking
• Promotion to permanent employee

Work Location: In person