Content & Growth Marketing Specialist (Bilingual English & Mandarin)
# Content & Growth Marketing Specialist (Bilingual English & Mandarin) **First cover, Inc** · New York, NY 10123 · `On-site` 🕒 **Статус:** *Опубликовано: сегодня* · *Источник: Indeed* --- ### About the Role Content & Growth Marketing Specialist (Bilingual English & Mandarin) Department: Marketing Location: New York, NY(On-site) Employment Type: Full-time About Tigerless Tigerless is a leading InsurTech company specializing in personalized insurance solutions for individuals and families across North America. By combining technology with professional insurance expertise, we simplify the insurance selection process and deliver a more efficient, customer-centered experience. Through strategic partnerships with leading U.S. insurance carriers, Tigerless offers a comprehensive portfolio of Health, Auto, Home, and Pet insurance products. Supported by one of North America's most comprehensive one-stop insurance platforms and dedicated multilingual customer service, we help clients confidently navigate their insurance needs with tailored solutions and ongoing support. Position Summary We are seeking a creative and proactive Digital Marketing Specialist to join our Manhattan office. This role is ideal for individuals with a passion for digital marketing, content creation, social media, and brand growth. The successful candidate will support marketing initiatives that engage Chinese-speaking and international audiences while contributing to the company's overall growth strategy. Purpose of This Role The Content & Growth Marketing Specialist supports the company's marketing and growth initiatives by creating engaging content, assisting with campaign execution, expanding audience reach, and strengthening brand visibility across digital channels. Key Responsibilities - Develop and execute digital marketing initiatives across content, social media, and growth channels. - Create engaging bilingual content for platforms including Xiaohongshu, WeChat, LinkedIn, Instagram, and other digital communities. - Support website content management, SEO initiatives, and digital campaign execution to improve brand visibility and customer acquisition. - Analyze marketing performance, user engagement, and industry trends to identify growth opportunities and optimize marketing strategies. - Build relationships with creators, partners, student organizations, and online communities to expand brand awareness. - Collaborate with leadership and cross-functional teams on marketing campaigns, growth initiatives, and strategic projects. - Research emerging digital marketing trends, competitor activities, and consumer insights to support business decision-making. - Support additional marketing and communication initiatives as needed. Required Skills & Qualifications - Bachelor’s degree in Marketing, Communications, Media, Business, Information Systems, Computer Science, or a related field. - Professional fluency in Mandarin and strong written and verbal English communication skills. - Experience in digital marketing, content creation, social media management, growth marketing, or a related area. - Experience managing social media platforms such as Instagram, LinkedIn, TikTok, Facebook, and X, including Chinese social media platforms such as RedNote (Xiaohongshu) and WeChat. - Strong organizational, communication, analytical, and problem-solving skills. - Ability to manage multiple projects and work independently in a fast-paced environment. - Ability to commute to the Manhattan office. Preferred Skills - Experience developing and executing digital marketing or growth campaigns. - Experience with website content management, SEO, marketing analytics, or customer acquisition. - Familiarity with tools such as Google Analytics, Google Search Console, WordPress, Webflow, HubSpot, or similar platforms. - Experience with content creation, video editing, or design tools such as Adobe Creative Suite, Canva, CapCut, or Figma. - Experience working with creators, community partners, student organizations, or international audiences. - Interest in healthcare or insurance. - Experience creating bilingual content or working with international audiences. Benefits - Visa sponsorship - Professional development opportunities - Weekly team treats and stocked office snacks - Paid time off (PTO) Working Hours - Full-time - Monday to Friday - 9:00 AM – 6:00 PM EST Compensation - Between $40,000 to $58,000 per year Work Location - In-person (Manhattan, New York, NY) Job Type: Full-time Pay: $40,000.00 - $58,000.00 per year Benefits: - Employee assistance program - Employee discount - Paid time off Language: - Mandarin (Required) Ability to Commute: - New York, NY 10001 (Required) Work Location: In person
Наблюдалась 2026-10-20, впервые 2026-10-19, источник — Indeed.