Club Manager
Club Manager | Gym General Manager
Anytime Fitness Kensington | London W8
Location: Kensington, London Salary: £40,000 - £45,000 per annum, depending on experience £50,000+ OTE Job type: Full-time, permanent Schedule: Flexible shifts, including evenings and weekends Benefits: Complimentary gym membership, leadership development and genuine career progression
This is not just another gym management job.
New ownership. Major investment. A completely new chapter for Anytime Fitness Kensington.
We are building something special.
With five refurbishments already under our belt, seven clubs within our growing portfolio and ambitious plans for further expansion, we are looking for an exceptional Club Manager to lead Anytime Fitness Kensington into its next chapter.
Our Kensington club is preparing for a significant transformation, bringing a premium health, fitness and wellbeing experience to one of London's most exciting locations.
Now we need the right person to lead it.
Someone who loves sales, understands exceptional customer service, knows how to build a winning team and gets a genuine buzz from growing a business.
This is an opportunity to take real ownership, shape the culture and make your mark on a club with huge potential.
If you are an experienced Gym Manager, Health Club Manager, Fitness Manager, General Manager, Sales Manager or commercially driven leader from hospitality, leisure or retail, we would love to hear from you.
A club with serious ambition
We are investing in more than just equipment. We are creating a premium fitness experience built around strength, performance, personalisation and exceptional member service.
Our wider club transformation programme includes:
- Premium gym environments featuring industry-leading equipment.
- A strength-led training proposition with extensive free weights, plate-loaded equipment functional training zones and reformer beds.
- Connected cardio technology and innovative training solutions.
- A dedicated recovery zone
- A broader health and wellbeing experience incorporating personalised fitness, recovery and member support.
- Digital training and nutrition support through our 6 Strong platform.
- A renewed focus on service, community and helping members achieve meaningful results.
We want Kensington to become a club that members are proud to belong to and a team that people are excited to be part of.
The opportunity
As Club Manager, you will be the driving force behind the commercial success, member experience and daily operation of Anytime Fitness Kensington.
You will run your club like it's your own business.
That means taking ownership of sales, membership growth, retention, team performance, operational standards and the overall member journey.
You will lead from the front, create a high-performance sales culture and make sure every person who walks through our doors receives an exceptional experience.
This is a hands-on leadership role for someone who can balance commercial ambition with outstanding attention to detail.
What you'll be doing
Sales, growth and commercial performance
- Driving membership sales, revenue growth and overall club profitability.
- Taking ownership of sales targets, lead conversion, membership retention and net membership growth.
- Leading proactive sales activity, including enquiries, outbound calls, appointments, club tours and follow-up.
- Coaching your team to confidently convert prospects into members.
- Building strong local partnerships, corporate relationships and community engagement opportunities.
- Identifying opportunities to grow the business through referrals, events, outreach and local marketing.
- Monitoring KPIs, understanding your numbers and taking action to improve performance.
Leadership and people development
- Recruiting, developing and motivating a high-performing club team.
- Creating a positive, energetic and accountable sales and service culture.
- Leading daily team activity, coaching and performance conversations.
- Setting clear expectations and supporting your people to achieve their potential.
- Leading by example and being visible, approachable and involved in the club.
Member experience and club operations
- Delivering an exceptional, personalised experience throughout the member journey.
- Building a welcoming community where members feel recognised, supported and valued.
- Taking ownership of member satisfaction, engagement and retention.
- Maintaining outstanding standards of cleanliness, presentation, safety and club operations.
- Managing day-to-day club administration, compliance and operational processes.
- Ensuring every detail reflects the premium experience we are building.
Who we would love to meet
We are looking for someone who combines commercial drive, natural leadership and a genuine passion for people.
You might currently be a:
- Gym Manager, Club Manager or Health Club Manager.
- Fitness Centre Manager, Fitness Manager or Leisure Centre Manager.
- General Manager or Assistant General Manager.
- Membership Sales Manager, Sales Manager or Business Development Manager.
- Operations Manager, Hospitality Manager or Retail Store Manager with strong commercial experience.
What matters most is your ability to lead people, drive results and deliver brilliant customer experiences.
You will be someone who:
- Has proven experience in sales, commercial management or business growth.
- Loves working towards targets and knows how to turn activity into results.
- Can motivate, coach and develop a team.
- Understands the importance of exceptional customer service and member retention.
- Is confident managing performance, accountability and daily operations.
- Has excellent communication skills and builds relationships naturally.
- Notices the small details and takes pride in high standards.
- Is proactive, organised and comfortable taking ownership.
- Brings positive energy, ambition and a genuine desire to succeed.
- Has a passion for health, fitness and wellbeing.
We are particularly interested in candidates with a strong background in membership sales, gym management, health club operations, customer experience or high-performing sales environments.
Qualifications and experience
Previous management or leadership experience is essential, ideally within fitness, leisure, hospitality, retail or another customer-focused environment.
A proven track record of achieving sales targets, developing teams and delivering excellent service is highly desirable.
A recognised fitness qualification, such as Level 2 Gym Instructor or Level 3 Personal Trainer, would be an advantage but is not essential.
We are hiring a commercial leader, not simply a fitness enthusiast.
What's in it for you?
- £40,000 - £45,000 annual salary , depending on experience.
- Complimentary Anytime Fitness gym membership.
- The opportunity to lead a major club transformation.
- Genuine autonomy, ownership and the ability to make a visible impact.
- Ongoing training, leadership development and commercial support.
- Career progression within an ambitious and expanding corporate club portfolio.
- The opportunity to work with a business that is actively investing in its clubs, people and member experience.
- A chance to build a successful business while making a positive difference to people's health and wellbeing.
Ready to build something exceptional?
We are not looking for someone to simply manage a gym.
We are looking for someone to grow a business, inspire a team and create a club that members genuinely love.
If you are commercially driven, passionate about people and excited by the opportunity to lead Anytime Fitness Kensington into an exciting new era, we want to hear from you.
Apply today and tell us why you would be the perfect person to lead our Kensington club.
Pay: £40,000.00-£45,000.00 per year
Benefits:
- Gym membership
Work Location: In person
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