City Head - APF Business
# City Head - APF Business **gHRig People Solutions** · Borivali, Mumbai, Maharashtra · `On-site` 🕒 **Статус:** *Опубликовано: 3 дня назад* · *Источник: Indeed* --- ### About the Role PRIME HOUSING FINANCE Position: City Head – APF Business Department: Sales Locations - Mumbai ( Borivali / Thane ) - Hyderabad Experience Required - 7–10 Years (Mortgage/Home Loans) Preferred Industries - HFCs - Banks - NBFCs - Developers Role Purpose The City Head is responsible for establishing and expanding the company's Approved Project Finance (APF) business by driving relationships with top real estate developers and leading a high-performing sales team. The role focuses on recruiting, coaching, and managing a team of Branch Sales Managers (BSMs) to maximize home loan sourcing via developer tie-ups. Key Responsibilities - Business Development: Drive strategic developer acquisitions and expand the company's APF residential project portfolio to hit monthly, quarterly, and annual disbursement targets. - Team Leadership: Recruit, onboard, and develop Branch Sales Managers (BSMs). Set strict KPIs, run regular field performance tracking, and instil a high-performance sales culture. - Relationship Management: Build direct long-term linkages with key builders, negotiate commercial arrangements, execute timely APF agreements, and ensure premium service delivery. - Sales Funnel Management: Monitor critical health metrics across login, sanction, and disbursement pipelines while proactively driving productivity per BSM and improving conversion ratios. Key Performance Indicators (KPIs) Metric Category Target Deliverable Focus Project Sourcing Volume of APF Project Acquisitions & Active Developers Revenue Generation Total Home Loan Sourcing & Final Disbursement Volume Team Governance Hiring Timeline Adherence, BSM Retention & Individual Productivity Pipeline Quality Login-to-Disbursement Conversion Ratio & Portfolio Market Share Candidate Profile - Experience: 7–10 years in Housing Finance, Home Loans, or Mortgage Sales. - Leadership: 3–5 years of proven experience leading large distributed field-sales teams. - Domain Expertise: Strong background in APF sourcing, builder tie-ups, and developer relationship management. - Geographical Network: Strong network with builders and developers in the local real estate market. - Education: Graduation is mandatory; MBA / PGDM is highly preferred. - Core Competencies: Top-tier negotiation skills, business analytics, and capability building under high-pressure targets.
Наблюдалась 2026-10-19, впервые 2026-10-16, источник — Indeed.