Chief Revenue Officer

Overview

As Chief Revenue Officer you will be the executive responsible for total audience revenue--advertising sales and circulation sales/retention -- with a mandate to grow revenue at a$12M news content copy both in traditional print and digital reach.

In addition to the base salary range described, this position will also receive a base-plus-incentive structure tied to success metrics

Duties

• Set and execute integrated advertising + circulation revenue strategy
• Drive digital subscription growth and reduce subscriber churn
• Improve digital advertising yield (programmatic, targeted, sponsored content)
• Evaluate and potentially launch a digital marketing-services line for local advertisers
• Set pricing strategy across print and digital products
• Own P&L accountability for all revenue lines and related cost centers
• Modernize or right-size revenue systems and reporting (CRM, subscriber data, advertising operations)

Success Metrics (First 12-24 Months)

• Digital subscriber growth rate and net subscriber retention/churn
• Total revenue per audience member (print + digital combined)
• Digital advertising revenue as a share of total ad revenue
• Progress on any new revenue line (e.g. marketing services) launched
• Overall revenue growth against a think-margin cost base

Experience

• Demonstrated leadership and management experience in a corporate sales environment, including executive-level team management and sales strategy or development team oversight
• Proven revenue leadership in both B2B and B2C companies at a similar size
• Experience in business development management, sales, marketing, account management, and customer relationship building.
• Comfortable being hands-on in a lean organization
• P&L ownership experience, not just a sales-quota background
• Change-management mindest; willing to make hard calls on legacy print revenue lines
• Strong analysis, negotiation, team development, cross-functional collaboration, and customer service skills; able to communicate with clients and lead teams toward sales goals.

Nice to Have

• Experience standing up or scalling a local digital marketing-services offering
• Experience partnering with an operations/IT counterpart on CRM and subscriber-platform integration projects

Pay: $150,000.00 - $190,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible schedule
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Parental leave
• Relocation assistance
• Vision insurance

Experience:

• Sales Director: 7 years (Preferred)

Work Location: In person