Campaign Manager, Social

We’re a predictive marketing consulting firm that combines human expertise, AI, proprietary intelligence and deep platform mastery to help marketers anticipate what’s next and maximize ROI. Our 250+ experts deliver predictive marketing solutions that help our 950+ clients anticipate what's next. If that sounds like you, let's move confidently forward — together.

Job Title: Campaign Manager, Social

Compensation: $80,000 - $95,000

Location: Arizona, Colorado, Connecticut, Florida, Georgia, Iowa, Illinois, Indiana, Kansas, Maryland, Michigan, Minnesota, Missouri, North Carolina, New Jersey, New Mexico, Pennsylvania, Tennessee, Texas, Utah, Virginia, and Wisconsin.

Adswerve is looking for a Strategic Campaign Manager, Paid Social to join the Performance Media team! The Strategic Campaign Manager, Paid Social is responsible for the end-to-end execution, management, and optimization of paid social media campaigns across platforms such as Meta, Pinterest, and LinkedIn. This role combines tactical hands-on expertise with strategic insight to deliver measurable business outcomes and maximize client ROI.

Responsibilities

• Strategy & Planning:
• Develop and oversee multi-platform paid social strategies across Meta (Facebook & Instagram), Pinterest, LinkedIn, and TikTok.
• Define target audience parameters, leverage first-party and native platform data, and build custom/lookalike audiences.
• Collaborate with creative teams to optimize ad formats, creative messaging, and placement-specific content strategies.
• Build out comprehensive media plans and leverage new platform features and capabilities to optimize media spend and improve client ROAS.
• Campaign Execution & Optimization:
• Manage the entire campaign lifecycle, including setup, ad trafficking, QA, and launch within native social ads managers (Meta Ads Manager, Pinterest Ads Manager, and LinkedIn Campaign Manager).
• Monitor campaign pacing, performance, and integrations daily to ensure flawless execution.
• Execute continuous optimization through bid adjustments, targeting refinement, and A/B testing.
• Data, Reporting & Insights:
• Interpret and report on attribution models to illustrate the impact of paid social tactics across full-funnel objectives.
• Optimize campaigns through data-driven insights and performance tracking while highlighting key metrics, trends, and actionable recommendations.
• Leverage Google Analytics, Data Studio, and MMMs/MTAs to track, measure, and report on the success of paid media campaigns.
• Client & Team Engagement:
• Lead regular planning sessions, presenting strategic roadmaps that align with client business objectives and KPIs, while proactively identifying new opportunities to enhance performance.
• Collaborate with the immediate team and cross-departmentally on marketing strategies aligned with client business goals.
• Work cross-functionally with AdOps, Programmatic, and SEM teams to ensure integrated media strategies.

Experience

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• 3+ years of proven experience in paid social advertising activation and campaign planning.
• Hands-on expertise across major paid social ad platforms, specifically Meta Ads Manager, Pinterest Ads Manager, and LinkedIn Campaign Manager.
• Ability to translate complex digital media metrics into clear, meaningful campaign stories.
• Strong organizational and project management skills with the ability to lead client calls and present data-driven strategies.
• Proficiency in placing tracking pixels and Conversions API (CAPI) integrations on client websites (directly or using GTM), managing product catalogues, and building ecommerce conversion and attribution models.

This position pays a base salary of $80,000 - $95,000 per year. Wage differential is based on training and experience.

Where we work

We are a remote-first company with our team of 250+ experts spread across 26 states and six countries, with our main office located in Denver, CO. We keep everyone connected with a team-oriented, remote-friendly culture where every voice contributes and every perspective is valued.

Why join us

Work alongside some of the best analytics and marketing minds in the industry. Get hands-on with cutting-edge martech and AI. Partner with exciting clients and help define what's next for the industry — all while working for a company that prioritizes your work-life balance. Full-time Adswerve employees also enjoy benefits you'll love:

• Semi-annual bonus potential
• Medical, dental and vision available for employees
• Paid time off including vacation, sick leave & company holidays
• Paid volunteer time
• Flexible working hours
• Summer Fridays
• “Work From Home Light” days between Christmas and New Year’s Day
• 401(k) Plan with 5% company match and no vesting period
• Employer Paid Parental Leave
• Health-care Spending Accounts
• Dependent-care Spending Accounts
• Employer Paid Basic Life Insurance
• Voluntary Life Insurance (Employee/Spouse/Child)
• Employer Paid Short & Long Term Disability
• Employee Assistance Program (EAP)
• Continuing Education Reimbursement
• Employee Referral Bonus Program
• Monthly Remote Work Stipend
• New Hire Office Equipment Reimbursement

If you require assistance with your application, please reach out to

Screening of Applications Begins : Immediately and will continue until the position is filled. For best consideration, please apply by the end of November.

Recruitment Agencies: We are not utilizing external 3rd party recruitment agencies for this search. Should those needs change, we will seek your assistance directly.

Originally posted on Himalayas