Brand Manager | Brand Strategy & Marketing | Catalog

The Brand Manager for Art Dei Marmi will oversee the end-to-end positioning, product catalog development, showroom operational aesthetic, and multi-channel marketing strategies for our luxury natural stone and custom furniture portfolio. This role requires a balance of creative vision, structural luxury product understanding, operational rigor, and strategic leadership to scale the brand across the UAE and regional markets.

Key Responsibilities1. Brand Strategy & Positioning

• Own and execute the overall brand vision, narrative, and guidelines across all physical and digital touchpoints.
• Ensure brand consistency, luxury positioning, and messaging integrity across all marketing channels, client communications, and retail environments.
• Monitor market trends, competitor movements, and luxury interior design dynamics in the UAE to identify growth opportunities.

1. Catalog & Product Line Management

• Lead the strategy, development, and curation of the Art Dei Marmi product lines, focusing on natural stone (marbles, travertine, natural woods) and high-end bespoke furniture.
• Oversee full catalog management, including product naming, material specifications, technical feasibility parameters, and pricing structures.
• Collaborate closely with production, design teams, and suppliers to launch new collections and streamline product customization protocols.

1. Showroom Operations & Visual Merchandising

• Direct visual merchandising and showroom presentation at the Al Quoz flagship location to maintain a premium customer experience.
• Ensure showroom displays effectively showcase marble finishes, natural stone characteristics, craftsmanship, and production quality to prospective clients.
• Train showroom sales and client-facing teams on product knowledge, natural material properties, and brand communication standards.

1. Marketing & Digital Operations

• Plan and execute end-to-end integrated marketing campaigns across digital, print, and experiential channels.
• Oversee e-commerce presence, digital catalog displays, and social media content creation to drive brand engagement and showroom footfall.
• Collaborate with internal teams and external partners on performance media buying, asset creation, and promotional activities.

1. Client Communication & Operational Transparency

• Establish clear policies regarding custom design fees, technical drafting requirements, and natural stone characteristics to maintain client transparency and protect brand integrity.
• Address escalated client queries or disputes regarding product specifications, material finishes, and delivery timelines in coordination with production and installation teams.

Key Performance Indicators (KPIs)

• Brand Growth: Measurable increase in brand awareness, showroom traffic, and digital conversion rates.
• Catalog Performance: Successful launching and performance of new product lines and curated marble collections.
• Operational Efficiency: Smooth collaboration between design, quotation, production, and marketing workflows.
• Customer Experience: High client satisfaction scores and effective communication of product/material guidelines.

Qualifications & Requirements

• Experience: 4–6 years of experience in Brand Management, Marketing, or Product Line Management, ideally within luxury furniture, natural stone, interior design, or high-end architectural products in the UAE market.
• Education: Bachelor’s degree in Marketing, Business Administration, Interior Architecture, or a related field.
• Material & Technical Understanding: Strong familiarity with natural stone (marble types, travertine), wood finishes, custom furniture production workflows, and technical design drawing requirements.
• Skills:
• Exceptional project management and cross-functional leadership abilities.
• Strong aesthetic eye for visual merchandising and luxury product presentation.
• Proficiency with e-commerce platforms (e.g., Shopify), digital marketing channels, and catalog tools.
• Excellent written and verbal communication skills in English (Arabic is a plus).

Pay: AED10,000.00 - AED15,000.00 per month

Work Location: In person