B2C SALES HEAD

Role Overview

We are seeking a dynamic B2C Sales Head to lead retail, distribution, direct sales, channel development, customer acquisition, and regional business operations. The role requires strong experience in managing large teams, multi-location operations, channel partners, customer acquisition, and P&L ownership.

Key Responsibilities

• Develop and execute the B2C sales and distribution strategy for the assigned geography.
• Own revenue, customer acquisition, market share, productivity, and profitability targets.
• Manage direct sales, retail outlets, distributors, dealers, franchisees, and other sales channels .
• Build and expand the distribution network across existing and new markets.
• Identify new territories, catchment areas, and growth opportunities.
• Drive customer acquisition and activation through effective sales programs and local-market initiatives.
• Manage channel ROI.
• Establish sales targets and review performance through daily/weekly/monthly dashboards.
• Identify operational bottlenecks and implement corrective actions.
• Manage customer experience in coordination with service and operations teams.
• Ensure effective inventory, distribution, merchandising, and outlet productivity.
• Own regional P&L and EBITDA , ensuring sustainable and profitable growth.
• Build strong relationships with internal and external stakeholders.

Desired Profile

• 15+ years of experience in B2C sales, retail, distribution, real estate, BFSI, FMCG, or related industries .
• Proven experience managing large sales teams and geographically distributed operations.
• Strong understanding of channel sales, franchisee management, retail operations, and customer acquisition .
• Demonstrated P&L ownership and business turnaround experience.
• Strong analytical, leadership, negotiation, and execution capabilities.
• Experience using CRM and digital tools to improve sales productivity.
• MBA/PGDM in Marketing or equivalent qualification preferred.

Key Success Metrics

• Revenue and profitability
• Customer acquisition
• Active customer base
• Distribution/outlet expansion
• Sales productivity
• Channel ROI
• Conversion rate
• Customer retention
• P&L/EBITDA
• Market expansion

Pay: ₹50,000.00 - ₹80,000.00 per month

Work Location: In person