AI Marketing Project Manager

AI Marketing Project Manager

Location: New York, NY 10036

Work Arrangement: Remote; preference for candidates based in New York who can work onsite 2–3 days per week if required

Contract: 3–6 months initially, with potential extension

Experience: 5–7+ years

Industry: Insurance

Job Function: Information Technology

Education: All education levels considered

Visa Sponsorship: Not available

Relocation Assistance: Not available

About the Role

We are seeking an experienced AI Marketing Project Manager to lead the planning, coordination, and delivery of AI-enabled initiatives across Marketing and Communications.

This role will serve as the bridge between Marketing business owners and Technology/AI development teams, translating business priorities into structured project plans and ensuring initiatives progress from ideation and scoping through proof of concept, pilot, implementation, adoption, and measurable business value.

The successful candidate does not need to be an AI engineer. However, they must have a practical understanding of AI concepts and be able to identify AI use cases, challenge assumptions, coordinate technical teams, and ensure appropriate privacy, security, governance, and responsible-AI considerations are incorporated into delivery.

The role will involve regular collaboration with distributed teams, particularly across the U.S., Ireland, and India, so flexibility for Europe-hours overlap is required.

Key Responsibilities

Project & Program Management

• Develop and maintain integrated project and portfolio plans covering scope, milestones, dependencies, resources, risks, and decision points.
• Manage multiple concurrent AI and digital initiatives with competing priorities.
• Establish accountability, track commitments, and ensure deliverables remain on schedule.
• Manage project budgets, resources, vendors, and delivery capacity.
• Monitor risks, issues, dependencies, and escalations throughout the project lifecycle.

Marketing & Business Partnership

• Partner with Marketing business owners to define business problems, requirements, acceptance criteria, KPIs, and expected outcomes.
• Translate marketing and business priorities into actionable technology initiatives.
• Maintain alignment between Marketing, Technology, leadership, and delivery teams.
• Support initiatives involving content, digital marketing, web, social media, CRM, branding, communications, and marketing workflows.

AI & Technology Delivery

• Identify and prioritize opportunities to apply AI and GenAI to marketing processes.
• Coordinate AI development teams, architecture, data, engineering, testing, security, and other technical stakeholders.
• Manage AI proofs of concept, rapid prototypes, pilots, testing, release readiness, and implementation.
• Support initiatives involving:

AI-assisted content creation AI agents for web properties AI-enabled CRM Automated content tagging Multilingual content publishing Marketing workflow automation

Responsible AI & Governance

• Ensure appropriate human-in-the-loop controls are incorporated into AI workflows.
• Coordinate privacy, security, legal, compliance, brand, and AI governance requirements.
• Consider data quality, data readiness, integrations, validation, and model/solution performance.
• Ensure appropriate documentation and governance controls are established before deployment.

Adoption & Change Management

• Develop adoption and change-management plans for new AI-enabled processes and technologies.
• Coordinate communications, training, champion engagement, and feedback mechanisms.
• Measure user adoption, business impact, and achievement of defined KPIs.
• Support transition from pilot/build into sustainable operational support.

Stakeholder & Executive Communication

• Lead project meetings, status reviews, and governance discussions.
• Communicate progress, risks, issues, decisions, dependencies, and escalations to senior stakeholders.
• Facilitate gateway reviews and ensure key decisions, assumptions, actions, and approvals are properly documented.

Required Qualifications

• 5–7+ years of project or program management experience, preferably within technology, digital transformation, data, automation, or AI-enabled initiatives.
• Experience working within a large, complex/global organization.
• Strong Agile project management and strategic planning experience.
• Experience coordinating business/marketing stakeholders with technology and engineering teams.
• Practical understanding of:
• AI/GenAI
• AI models
• AI agents
• AI governance
• Privacy and security
• Data quality and readiness
• AI solution validation/testing
• Experience managing POCs, rapid prototypes, pilots, testing plans, and technology delivery.
• Experience with project budget and resource tracking.
• Strong risk, issue, dependency, and stakeholder management skills.
• Excellent communication and executive presentation skills.
• Experience working with distributed teams across multiple time zones.
• Ability to provide regular overlap with Ireland/European working hours.
• PMP certification required.

Preferred Qualifications

• Insurance or consulting industry experience.
• Experience implementing AI into marketing or content workflows.
• Digital marketing, web, social media, creative, branding, or communications technology experience.
• Marketing technology / MarTech experience.
• Experience with multilingual content or publishing technology.
• Experience with AI-enabled CRM initiatives.
• Experience with AI agents for web properties.
• Agile, Scrum, SAFe, PRINCE2, or comparable certifications.

Pay: $50.00 - $70.00 per hour

Work Location: Hybrid remote in New York, NY 10036